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Physician Relations and Sales Manager
2 months ago
Orlando Health is seeking a dynamic Sales Physician Relations Manager to drive growth and foster relationships in the healthcare sector.
Key Responsibilities- Develop and maintain comprehensive understanding of healthcare trends, physician issues and requirements, insurance/payer trends and status, and Orlando Health physician integration and patient referral processes across all clinical service lines.
- Serve as the principal account manager / liaison between the assigned Orlando Health facility or service line with Orlando Health employed, Orlando Health Network, and non-employed referring healthcare providers.
- Maintain the competitive differentiation document of the assigned Orlando Health facility or service line. Provide core messaging and education for the assigned Orlando Health facility or service.
- Communicate referring physician operational or access issues; collaborate on issue resolution and communication back to the referring physician.
- Coordinate the execution of Continuing Medical Education (CME) events in accordance with the sales plan for the assigned Orlando Health facility or service line.
- Participate and present at leadership meetings as scheduled by the assigned Orlando Health facility or service line administrators.
- Provide Return on Investment (ROI) metrics on sales activities to the assigned Orlando Health facility or service line administrators.
- Collaborate with Marketing, Community Relations, and Public Relations to highlight our physicians in earned media and publications for their differentiation in the market.
- Communicate opportunities and market trends to appropriate management/staff in a timely manner and on a regular basis.
- Communicate trends in issues/ barriers to referring physicians and collaborate with administrative staff to identify potential solutions.
- Communicate opportunities to expand service locations in the community.
- Responsible for the Physician Relationship Management (PRM) system by inputting accurate and detailed date, internal and external customer/field contact notes, issues, proposed resolution, and timing.
- Bachelor's degree is required.
- Three (3) years of experience in the healthcare industry or related area. Sales/marketing specific background with focus on consultative selling.
- A master's degree in marketing, business, healthcare administration or related field, may substitute for up to two (2) years of the required experience.
- Four (4) years of experience in the healthcare industry or related area may substitute for bachelor's degree.