Business Development Director

5 hours ago

Hyattsville, Maryland, United States K&I HEALTHCARE SERVICES LLC Full time
Job Description

We are seeking a dynamic Business Development Director to drive growth and expand our market presence. The ideal candidate will be responsible for identifying new business opportunities, building client relationships, and implementing strategic initiatives to achieve growth within K&I Healthcare Services.

Key Responsibilities:
  • Champion K&I's mission by partnering with our family of local programs in Mental health and Substance Abuse treatment to reinforce their value proposition throughout the assigned region and community.
  • Build and maintain a working knowledge of K&I's programs and services to support effective communication with current and potential referral partners.
  • Travel throughout the territory and visit existing partners regularly to generate field-based activity to drive growth.
  • Liaise with referral partners and answer all questions and complaints efficiently and professionally.
  • Manage multiple partnerships simultaneously.
  • Partner with regional leaders to execute integrated marketing and outreach campaigns that achieve company targets for new patient intakes, census, and satisfaction.
  • Participate in industry meetings, business events, etc.
  • Monitor the organization's industry competitors, new programs, and market conditions.
  • Execute creative, segment- and region-specific multi-channel outreach strategies to increase organizational awareness in the assigned region, including cultivating new leads.
  • Implement outreach strategies to support new clinic openings, including pre-opening, market, and relationship development activities.
  • Drive qualified demand and meet individual growth targets through community partner referral channels.
  • Maintain records of all current and potential referral partners and prepare and submit sales reports regularly to management.
  • Develop and manage systems, particularly the referral development program, reporting to the Chief Executive Officer and Medical Director.
  • Establish and maintain relationships with mental health providers and community organizations to promote the facility and provide access to treatment services.
  • Identify potential clients and make referrals to meet marketing goals.
  • Compile competitive data and analyze within assigned geographical regions.
  • Act as a liaison between the treatment team and referents.
  • Conduct presentations to showcase company services.
  • Submit timely expense reports, business development plans, and quarterly strategic sales plan updates.
  • Update and monitor website, manage all social media accounts.
Qualifications:
  • Bachelor's Degree in Sales, Marketing, Advertising, Communications, or a related field.
  • Four-year degree or equivalent demonstrated experience in mental health and substance use treatment marketing field.
  • Previous outside sales or marketing experience in addiction treatment and/or mental health (required).
  • Clinical experience in behavioral health or addiction treatment.
  • Multi-Site Healthcare Experience.
  • Strong computer skills, proficient in Google Suite.
  • Tech-savvy with the ability to update and monitor websites, manage social media accounts.
  • Preferred but not required: ability to do videography for content creation.
  • Desire and passion to benefit and serve the mental health and addiction community.
  • 5+ years of experience in data-driven outreach/growth positions.
  • Excellent attention to detail and organizational skills.
  • Effective written, verbal, and electronic communication that is professional in both content and delivery.
  • Ability to take initiative and exercise independent judgment, decision-making, and problem-solving expertise.
  • Establishes and maintains strong working relationships with various stakeholder groups.
  • Ability to maintain confidentiality.
  • Computer proficiency in Outlook, Word, Excel, and PowerPoint and project management tools.
  • Willingness to adapt to changing needs and make adjustments as necessary.
Benefits:
  • 401(k) matching.
  • Bonus based on performance.
  • Health insurance.
  • Paid time off.
  • Vision insurance.
Work Environment:
  • 8 hour shift.
  • Monday to Friday.
  • Weekends as needed.
Travel Requirement:
  • Up to 75% travel.

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