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Senior Director of Sponsorship Sales

1 month ago

New York, New York, United States Sinclair Broadcast Group Full time
Job Title: Senior Director of Sponsorship Sales

Job Summary:

The Senior Director of Sponsorship Sales will be an integral part of Sinclair Sports Group and Tennis Channel. This role is responsible for identifying, soliciting, developing, and negotiating sponsorship opportunities with potential national partners across Tennis Enterprises, Tennis Channel assets, and the SSG Audio group. The Director will work closely with the Sinclair Sports Group sales team, marketing team, and other business units within Sinclair Inc to generate larger partnerships via unique content opportunities and impactful tentpole sponsorships for advertisers across the Tennis Channel and US-based Tournaments airing on the network, in addition to the new portfolio of Audio programs.

Daily Responsibilities:

Working closely with the Heads of Sales to generate and close national partnership & branded content sales opportunities for Sinclair Sports Group
Collaborating with various Sinclair internal teams to identify, evolve, and create sales opportunities
Partnering with third-party brands, companies, and vendors to create unique partnership opportunities for Sinclair Sports Group advertisers
Acting as an evangelist for Tennis Channel and US-based tournaments, as well as the Audio programs
Cultivating deep relationships with high-level personnel at direct client and sponsorship agency partners
Identifying and qualifying new client prospects and securing appointments with decision-making personnel
Defining strategy, budget, and implementation of campaigns, and KPIs to measure success

Qualifications:

Minimum 7-10 years of experience in Sponsorship Sales (League, Agency or Media Company), preferably with a sponsorship or sports league background
Proven track record of selling/executing integrated client partnerships
Independent self-starter who approaches work in a collaborative way
Ability to create and bring innovative ideas to client partners and internal teams
Strong analytical and organizational qualities
Excellent written and presentation skills

About Us:

Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 185 television stations in 86 markets affiliated with all the major broadcast networks; and owns Tennis Channel and multicast networks Comet, CHARGE, TBD., and The Nest. Sinclair's content is delivered via multiple platforms, including over-the-air, multi-channel video program distributors, and the nation's largest streaming aggregator of local news content, NewsON. The Company regularly uses its website as a key source of Company information which can be accessed at www.sbgi.net.

About the Team:

The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk.