Strategic Pricing Director

5 hours ago

Seattle, Washington, United States F5 Networks Full time
Pricing Excellence Leader

F5 Networks is seeking a seasoned Pricing Center of Excellence Leader to drive revenue growth and optimize pricing strategies across our global product and services portfolio.

This role is critical in developing and implementing a new center of excellence for pricing strategies and disciplines, experimenting with and deploying different monetization models, and growth strategies across U.S. and international markets.

The ideal candidate will have 8-10+ years of experience in developing and implementing pricing strategies across multiple product lines or services, with a significant portion of time spent in people management roles.

Responsibilities include:

  • Developing dynamic pricing strategies considering various geo-/segment-specific considerations to optimize revenue, channel satisfaction, and balance profitability.
  • Evaluating different monetization models (e.g. usage and outcome-based termed subscription plans and more flexible enterprise agreements).
  • Leveraging advanced data analytics to track pricing performance to inform pricing decisions and drive revenue growth.
  • Working closely with sales and product marketing teams to develop product packages, pricing levels, promotions, and discounts by market & segment to drive acquisition, retention, and upsell.
  • Reviewing and approving pricing frameworks and tools to streamline pricing decision-making processes and ensure consistency across markets and product lines.
  • Overseeing pricing experiments in-field to evaluate pricing hypotheses, different model mechanics & pricing levels for different industry segments.
  • Working closely with Finance teams to ensure pricing and revenue strategies align with financial goals and targets.
  • Monitoring competitors' pricing strategies to identify trends.
  • Leading by example, fostering F5's culture of accountability, collaboration, and innovation.

SUCCESSFUL SENIOR DIRECTOR, PRICING CENTER OF EXCELLENCE CANDIDATES HAVE:

  • 8-10+ years of experience in developing and implementing pricing strategies across multiple product lines or services, with a significant portion of time spent in people management roles.
  • Bachelor's degree required; MBA or Advanced degree in Data Science or similar qualification preferred.
  • Experience managing pricing optimization within a complex/dynamic environment.
  • Strong analytical skills with the ability to interpret pricing data, market trends, and customer behavior to make data-driven pricing decisions.
  • Experience conducting market research, competitive analysis, and pricing benchmarking to inform pricing strategies and stay competitive in the marketplace.
  • Deep understanding of multiple monetization models such as subscription-based, transactional, freemium, or hybrid models, with the ability to optimize revenue streams accordingly.
  • Advanced understanding of financial concepts such as revenue forecasting, pricing elasticity.

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