Area Vice President of Business Development

5 days ago

Memphis, Tennessee, United States BrightSpring Health Services Full time
About the Role

We are seeking a highly skilled and experienced Area Vice President of Business Development to join our team at BrightSpring Health Services. As a key member of our leadership team, you will be responsible for driving business growth and revenue in assigned areas or territories.

Key Responsibilities
  • Develop and execute strategic business development plans to identify and pursue new business opportunities
  • Lead a team of account managers and work closely with the RVP of Business Development to develop and execute business development strategies
  • Support the negotiation and closing of new business deals, manage client relationships, and ensure customer satisfaction
  • Monitor and maintain data on market areas, including competitors and marketing strategies, and work with the RVP of Business Development to develop a comprehensive marketing plan
  • Manage and direct the area business development team in planning in-services, presentations, and addressing issues with referral sources
  • Initiate and coordinate contract negotiations with agencies, funding sources, facilities, insurance companies, and managed care organizations
  • Support and promote company philosophy to referral sources in the community
  • Develop and maintain a comprehensive working knowledge of organization's markets, including key referral sources, competitors, governmental agencies, and major payer groups
  • Monitor current industry and marketplace changes and opportunities for competitive advantage
  • Participate and contribute to the annual budgeting process for the Home Health Division
  • Hold leaders and teams accountable for the achievement of monthly, quarterly, and annual budgets and business/clinical quality goals
  • Provide leadership, mentoring, coaching, and development to direct reports
  • Responsible for reporting on plans and achievement of business, admission, and clinical/quality goals to division President and Company CEO
  • Responsible for recruiting, interviewing, hiring, and training of direct reports
  • Monitor turnover in the area of responsibility
  • Ensure proper hiring, training, and development of newly hired staff
  • Work closely with support departments to achieve routine collaboration with payer contracting to negotiate the strongest contracts
  • Monitor metrics proactively to effect change in a positive direction before month end
  • Collaborate with business partners and use appropriate resources to accurately forecast monthly admissions/growth
Requirements
  • Bachelor's degree in Marketing, Business Administration, or related field
  • 10 years of experience in hospice and/or home health business development
  • Proven success in the development and execution of strategic marketing plans
  • Experience in strategic planning and collaboration with executive, sales, product development, and key operational groups
  • A deep and broad professional network that aligns to our target client base (preferred)
  • Demonstrated track record in building new book of business, client relationship management, and evidence of closing and growing accounts (preferred)
  • Strong analytical, communication, and negotiation skills
  • Ability to work with remote teams with units in multiple locations
  • Relationship building skills
  • Excellent presentation and public speaking and sales skills

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