Creative Marketing Specialist

2 weeks ago


Richmond, Indiana, United States Vandor Corporation Full time

Vandor Corporation: Creative Specialist Job Description

About the Job

The Creative Specialist plays a vital role in driving results through innovative marketing materials. This talented individual will work in a team environment to provide a constant stream of visual content for marketing and communication channels.

Responsibilities

  1. Contributes to ensure positive customer experiences.
  2. Serves as a liaison with and facilitates projects between internal customers/departments, production leadership, vendors and external customers to create advocacy content according to sales/forecasting needs.
  3. Identifies target audience demographics and reviews previously successful marketing campaigns, working as a part of a team to accomplish tasks by setting deadlines and making adjustments to achieve better engagement with consumers.
  4. Effectively communicates and promotes marketing goals and metrics across several cross-functional teams to innovate on media, artwork usage, functionality, and workflows.
  5. Built relationships across the organization.
  6. Displays confidence in making decisions or voicing opinions, even if unpopular.
  7. Compiles and reviews performance metrics such as SEO and Analytics.
  8. Consistently strives to improve the current operational workflow and identify efficiencies.
  9. Assists with digital asset management and archiving.
  10. Effectively communicates and promotes goals and metrics of Vandor Corporation marketing campaigns.
  11. Researches advertising trends, competitor pricing and product markets.
  12. Maintains and updates CRM data.
  13. Assists the Digital Marketing Specialist in improving and maintaining the website user experience.
  14. Manages timelines for campaign implementation.
  15. Coordinates with marketing and product design team.
  16. Leads creation of print marketing materials.
  17. Understands and manages non-disclosure agreements.
  18. Participates in product design and evaluation and market opportunities.
  19. Actively participates in weekly production and marketing meetings.
  20. Complies with safety regulations and maintains clean and orderly work areas.
  21. Organizes trade show appearances.
  22. Attends trade shows and represents Vandor Corporation in a professional manner.

Requirements

  1. Must be a team player, able to work successfully with interdependent teams.
  2. Must be able to multi-task in fast-paced environment.
  3. Must be able to motivate others to achieve and maintain excellence.
  4. Must be a self-motivated, self-starter who sets goals and objectives and develops realistic action plans to ensure achievement.
  5. Must possess the analytical and problem-solving skills necessary to perform the job effectively.
  6. Must have above-average computer skills.
  7. Must have attention to detail and accuracy.
  8. Must be able to retain and recall information, including product knowledge.
  9. Must possess exceptional planning and organizational skills.
  10. Must have the ability to perform mathematical equations quickly and accurately.
  11. Maintains excellent attendance and punctuality.
  12. Must be dependable.


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