Strategic Marketing Lead

2 weeks ago


Richmond, Virginia, United States Claire Myers Consulting Full time

Claire Myers Consulting is in search of a dynamic and strategic Marketing Manager to spearhead our marketing initiatives in the realm of financial literacy, particularly aimed at collegiate and professional athletes. This role will be pivotal in promoting our comprehensive financial education programs, which include our innovative Secure The Bag initiative.

Key Responsibilities

  • Developing and executing marketing strategies that enhance brand visibility and foster client engagement.
  • Managing public relations efforts to elevate brand recognition and create media opportunities.
  • Overseeing social media platforms to ensure the delivery of engaging and consistent content.
  • Collaborating with internal teams and external stakeholders to design impactful marketing campaigns.
  • Establishing and maintaining relationships with professional athletes, coaches, and potential brand partners.
  • Analyzing marketing performance metrics to refine and optimize strategies.
  • Supervising freelancers in content creation and financial literacy presentations.
  • Managing athlete prospects and brand ambassadors generated from financial literacy events.

Qualifications

  • Bachelor's degree or current enrollment in an accredited institution in marketing, communications, or a related field.
  • Specialization in Social Media and Communications, with a strong advantage for experience in the sports, digital, or social sectors.
  • Proactive in anticipating and addressing client needs.
  • Exceptional writing and editing skills for firm communications.
  • Proven experience in leading marketing campaigns.
  • In-depth knowledge of social media platforms and current trends.
  • Experience in branded content production.
  • Background in media outreach and public relations.
  • Excellent oral, written, and interpersonal communication skills.
  • Proficiency in major social media platforms, including Facebook, Instagram, Twitter, YouTube, LinkedIn, and TikTok.
  • Familiarity with social media analytics tools such as Facebook Insights, Google Analytics, and Twitter Analytics to monitor audience engagement and campaign effectiveness.
  • Experience with content management systems and image/video editing software.
  • Background in the sports, digital, or social sectors is a significant advantage.

Compensation

  • $50,000 - $80,000, commensurate with experience.


  • Richmond, Virginia, United States Commonwealth of Virginia Full time

    Job SummaryThe Director of Strategic Account Management and Media is a key leadership position within the Commonwealth of Virginia's Enterprise Marketing and Communications team. This role is responsible for contributing to the development of strategic marketing expertise and leading the account management and paid media teams.Key ResponsibilitiesLead the...


  • Richmond, Virginia, United States Ringwood Boyd Marketing: Virginia Wine Board Marketing Office Full time

    Position OverviewRingwood Boyd Marketing is in search of a dedicated Trade Relations Specialist to enhance the initiatives of the Virginia Wine Marketing Office. This role is pivotal in executing strategic plans aimed at boosting the distribution of Virginia wines and fostering relationships with trade partners.Company BackgroundBased in Richmond, Virginia,...


  • Richmond, Virginia, United States Commonwealth of Virginia Full time

    Job SummaryThe Director of Strategic Account Management and Media is a key leadership position within the Commonwealth of Virginia's Enterprise Marketing and Communications team. This role is responsible for contributing to the development of strategic marketing expertise and leading the account management and paid media teams.Key ResponsibilitiesLead the...

  • Field Sales Executive

    2 weeks ago


    Richmond, Virginia, United States Strategic Logistics Full time

    Job DescriptionStrategic Logistics is looking for a Field Sales Executive to enhance our sales efforts. In this role, you will be tasked with managing and expanding a designated sales territory while driving revenue growth for the company.Position: Field Sales Executive - Logistics SectorOverview: Are you a motivated and strategic sales expert with a talent...


  • Richmond, Virginia, United States Chmura Economics & Analytics Full time

    About Chmura Economics & AnalyticsChmura Economics & Analytics is a leading consulting firm specializing in economic analysis, strategic planning, and business advisory services. We work with a diverse range of clients, from workforce development agencies to large corporations, helping them navigate complex economic landscapes and achieve their strategic...


  • Richmond, Virginia, United States Strategic Staffing Solutions Full time

    Strategic Staffing Solutions is currently seeking a Creative Project Management Specialist to oversee and streamline creative initiatives within a prominent financial institution. The ideal candidate will possess a strong background in digital marketing and project management, ensuring that all creative projects align with the client's strategic...


  • Richmond, Virginia, United States Commonwealth of Virginia Full time

    Overview: Senior Director of Account Strategy and Media Commonwealth of Virginia Role Purpose and Key Responsibilities: The Senior Director of Account Strategy and Media is tasked with enhancing the strategic marketing capabilities of the Commonwealth of Virginia, while leading the account management and media operations teams. This role is...


  • Richmond, Virginia, United States Virginia Commonwealth University Full time

    Job SummaryMedicines for All (M4ALL), a part of Virginia Commonwealth University, is an entrepreneurial, impact-oriented institute founded with a commitment to improving access to medications across the globe by driving down production costs. We do this, in part, by developing low-cost, high-quality routes for the manufacturing of active pharmaceutical...


  • Richmond, Virginia, United States Humana Full time

    Position OverviewThe Senior Financial Market Analyst plays a pivotal role in the analysis and reporting of diverse market data, linking operational efficiency and member experience to financial results.Key ResponsibilitiesCollect and analyze market data to provide insights that drive financial outcomes.Collaborate with various departments including Finance,...


  • Richmond, Virginia, United States Virginia Commonwealth University Full time

    Job SummaryMedicines for All (M4ALL), a part of Virginia Commonwealth University, is an entrepreneurial, impact-oriented institute founded with a commitment to improving access to medications across the globe by driving down production costs. We do this, in part, by developing low-cost, high-quality routes for the manufacturing of active pharmaceutical...


  • Richmond, Virginia, United States Marsh McLennan Agency Full time

    Strategic Client Executive, Employee Health & BenefitsOur not-so-secret sauce.Award-winning, inclusive, Top Workplace culture doesn't happen overnight. It's a result of hard work by extraordinary people. More than 10,000 of the industry's brightest talent drive our efforts to deliver purposeful work and meaningful impact every day. Learn more about what...


  • Richmond, Virginia, United States United Network for Organ Sharing Full time

    Position OverviewWe are in search of a proactive and seasoned executive to assume the role of Senior Vice President of Strategic Partnerships. This pivotal leadership role is responsible for formulating and implementing comprehensive strategies aimed at diversifying revenue streams and broadening market reach for a progressive and expanding organization. The...


  • Richmond, Virginia, United States EAB Full time

    About EABEAB is a leading provider of data-driven insights and best-in-class capabilities to educational institutions. Our mission is to make education smarter and our communities stronger.We work with over 2,800 institutions to drive transformative change through our portfolio of research, technology, and marketing and enrollment solutions. From...


  • Richmond, Virginia, United States United Network for Organ Sharing Full time

    Position OverviewWe are in search of a proactive and seasoned executive to assume the role of Senior Vice President of Strategic Partnerships. This pivotal leadership role is responsible for formulating and implementing comprehensive strategies aimed at enhancing revenue streams and broadening market reach for a progressive and expanding organization.Key...


  • Richmond, Virginia, United States Commonwealth of Virginia Full time

    About the Role:The Executive Director for Marketing and Communications will be a key member of the Commonwealth of Virginia's team, responsible for developing and executing a comprehensive marketing and communications strategy for the Massey Comprehensive Cancer Center.This role will oversee all marketing and communications activities, ensuring alignment...


  • Richmond, Virginia, United States Humana Full time

    Position OverviewThe Senior Market Finance Analyst plays a crucial role in analyzing and reporting various market data, linking operational efficiency and member experience to financial results.Key ResponsibilitiesCollaborate with internal teams including Finance, Provider Contracting, Provider Engagement, Actuarial, and Medicare Risk Adjustment to support...


  • Richmond, Virginia, United States Amivero Full time

    About AmiveroAmivero is a team of dedicated IT specialists committed to enhancing the federal government's digital landscape, focusing on national security and improved public services. Our approach is centered on understanding the unique challenges faced by our clients and collaborating with them to envision effective solutions.Our group of technology...


  • Richmond, Virginia, United States Omega Enterprises Full time

    Job Title: Strategic PurchaserAbout the RoleOmega Enterprises is seeking a highly skilled Strategic Purchaser to join our team. As a key member of our procurement department, you will be responsible for developing and implementing category strategies that drive business growth and profitability.Key ResponsibilitiesDevelop and execute category strategies that...


  • Richmond, Virginia, United States United Network for Organ Sharing Full time

    Position OverviewWe are in search of a proactive and seasoned executive to take on the role of Senior Vice President of Strategic Partnerships. This pivotal leadership role is responsible for developing and implementing comprehensive strategies to enhance revenue streams and broaden market reach for a progressive and expanding organization. The ideal...


  • Richmond, Virginia, United States HRI Properties Full time

    About the RoleWe are seeking a highly skilled and experienced Director of Sales and Marketing to join our team at HRI Properties. As a key member of our hotel's leadership team, you will be responsible for driving revenue growth and developing strategic sales plans to achieve our business objectives.Key ResponsibilitiesDevelop and implement sales strategies...