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Manager of Audience Strategy

2 months ago


New York, New York, United States Mediahub Worldwide Full time

Join Mediahub Worldwide

Mediahub Worldwide, a prominent player in the global media landscape and part of IPG Mediabrands, is recognized for its innovative approach and commitment to delivering outstanding results for clients. Our award-winning agency is dedicated to redefining the media experience, focusing on creativity, purpose, and the effective use of digital platforms.

Position: Audience Insights Manager

Role Summary

  • Gain a comprehensive understanding of client requirements and develop strategic audience engagement plans.
  • Work collaboratively with internal teams to ensure audience analytics align with client goals.
  • Leverage diverse data sources to formulate tailored audience segments.
  • Oversee client-facing initiatives and communicate insights to stakeholders.
  • Manage multiple projects concurrently while fostering innovation in audience strategies.

Qualifications and Skills

  • Demonstrated experience in audience planning and activation across various platforms.
  • Expertise in audience-specific tools such as LiveRamp and Adobe.
  • Strong ability to articulate strategic audience engagement methodologies.
  • In-depth knowledge of audience data and analytics.
  • Experience with Data Management Platforms (DMPs) and Customer Data Platforms (CDPs).

Compensation and Benefits

Mediahub Worldwide provides a comprehensive Total Rewards package, which includes medical benefits, 401(k) plans, an employee stock purchase program, and more. Employees enjoy discretionary time off and wellness initiatives. A competitive salary along with annual incentive awards is included in the Total Compensation package.

About Mediahub Worldwide

At Mediahub Worldwide, we pride ourselves on being a diverse community that promotes inclusion and belonging. We celebrate the uniqueness of each individual and encourage applicants from all backgrounds to consider joining our team. Experience a fulfilling career in media excellence with us.