Chief Marketing Officer and Community Engagement Leader
2 weeks ago
Chief Marketing Officer and Community Engagement Leader
Blue Signal Search is representing a prestigious healthcare institution dedicated to providing outstanding medical services and improving community wellness. We are seeking a forward-thinking Chief Marketing Officer and Community Engagement Leader.
This position is crucial for steering the organization's marketing initiatives and fostering community relationships, ensuring alignment with its mission and enhancing its visibility within the community. The Chief Marketing Officer will oversee marketing strategies, manage public relations, and coordinate community outreach programs.
What This Position Provides:
- Flexible time-off policies for personal use.
- Comprehensive health benefits, including medical, vision, and dental coverage.
- Options for short-term and long-term disability insurance.
- Additional supplemental insurance options available.
- Pre-tax savings options for healthcare and dependent care expenses.
- Retirement plan featuring a 4% employer match and voluntary savings options.
- Tuition reimbursement for professional development and educational training.
- Special leave provisions for jury duty, military service, and bereavement.
- Access to confidential counseling and support services.
- Additional perks and benefits aimed at promoting employee well-being.
Key Responsibilities:
- Evaluate departmental performance against established objectives and implement necessary enhancements.
- Develop and manage the departmental budget, ensuring alignment with financial allocations.
- Adhere to organizational and departmental policies and procedures.
- Contribute strategic insights to the Senior Management Team regarding marketing and community outreach efforts.
- Perform additional tasks as assigned by the executive leadership.
- Design and execute the annual marketing strategy for the organization.
- Create promotional materials, including brochures, newsletters, and advertisements.
- Ensure consistent messaging across all communication channels.
- Support the development and implementation of business and marketing plans.
- Act as the media liaison for the organization, managing press inquiries and relationships with PR and marketing agencies.
- Assess media requests and oversee information releases, maintaining ethical standards.
- Draft and edit press releases and articles to uphold high editorial standards.
- Keep executive leadership informed about new healthcare regulations.
- Oversee speaking engagements and recognition programs for staff.
- Organize special events, engaging speakers, and addressing community groups on health-related topics.
- Plan and execute community programs to strengthen relationships between the healthcare institution and the local community.
- Engage with civic, business, and service organizations to advocate for the institution's mission.
- Coordinate volunteer initiatives and community service projects.
Required Qualifications:
- Bachelor's degree in business administration, marketing, organizational planning, or a related field, or five years of relevant experience in the healthcare industry.
- A minimum of two years of experience in marketing and public relations management.
- Preferred: Five or more years in healthcare administration with a focus on marketing and public relations.
- Demonstrated administrative and organizational capabilities.
- Excellent verbal and written communication skills.
- Proficient in computer applications and relevant software.
- Strong attention to detail.
- Experience in budget management and financial planning is preferred.
About Blue Signal:
Blue Signal is a premier executive search firm specializing in healthcare recruitment. Our healthcare recruiters possess expertise in placing high-performing talent across various sectors, including healthcare IT, medical devices, biotechnology, and pharmaceuticals.
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