Marketing Manager, Music Education

1 week ago


Buena Park, California, United States Yamaha America Full time
{"Job Title": "Marketing Manager, Music Education", "Job Summary": "We are seeking a highly skilled Marketing Manager, Music Education to join our team at Yamaha America. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to engage and advocate for key customer verticals across the entire Yamaha enterprise.

Responsibilities:

* Develop and execute marketing plans to drive customer engagement and advocacy
* Collaborate with cross-functional teams to integrate product marketing objectives into segment marketing strategies
* Ensure alignment between strategies for product marketing, sales, and artist relations
* Attract, engage, and develop team members within the department
* Collaborate, write, and socialize customer-centric marketing plans
* Build portfolios of product and service offerings to meet customer Moments of Need
* Track and report on impact of marketing activities on key personas

Requirements:

* Business Acumen: Understand how the business works, including how Yamaha America makes money and achieves goals
* Competitive Intelligence: Ethically gather and analyze data about competitor organizations, customers, and the market for the purpose of business advantage
* Customer Insights: Ability to understand and interpret customer data, behaviors, and feedback into conclusions that can be used to make marketing decisions
* Marketing Strategy Development: Select a course of action to achieve marketing goals
* Sales Alignment and Support: Align marketing work with, and support, sales efforts
* Storytelling: Communicate the Brand Promise in an emotional manner

What We Offer:

* Comprehensive benefits package including Medical, Vision, Dental, LTD, Life-Insurance and 401k with match AND automatic contributions
* Performance based bonus program
* Robust employee wellness programs including free music lessons
* Gym and wellness reimbursement program
* Tobacco cessation reward program
* Free concerts from award winning artists
* Discounted hotel, travel, entertainment, and other attractions
* Employee product purchase program
* Flexible work options (including hybrid schedule)
* Casual dress
* Vacation, sick-time and personal floating holidays
* Monthly events, for example -- Bring Your Dog to Work Day, Employee Singing Competitions, Spirit Week and other fun events

Compensation:

* Up to $95,000/ per year

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

Yamaha America is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to creating an inclusive and passionate culture where everyone feels welcomed, included, and valued; and recognize that diversity contributes to the success of Yamaha America.

If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application.

We look forward to hearing from you



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