Marketing and Communications Director

1 week ago

WilkesBarre, Pennsylvania, United States Central Vermont Home Health & Hospice Full time
{"title": "Marketing and Communications Manager", "description": "Job Summary

We are seeking a skilled Marketing and Communications Manager to join our team at Central Vermont Home Health & Hospice. As a key member of our organization, you will be responsible for developing and executing comprehensive marketing and communication strategies that align with our goals.

Key Responsibilities
  • Develop and execute marketing and communication strategies in collaboration with the Chief Advancement Officer.
  • Support business development, fund development, donor relations, and recruitment/retention efforts through the utilization of print, digital, and promotional materials.
  • Collaborate with senior leadership to engage and educate referral sources and the community, driving organizational awareness and supporting business objectives.
  • Manage the organization's website and collaborate on our social media presence, ensuring consistent branding and timely updates to drive engagement.
  • Analyze marketing metrics, produce performance reports, and recommend adjustments to optimize strategies.
  • Coordinate with external vendors for project completion of marketing activities.
  • Maintain CVHHH branding standards across all materials, including the management of collateral inventory and the Branding and Style Guide in collaboration with the CAO.
Why Join Us

We offer a fulfilling career with exceptional benefits, including:

  • 28 days combined time off in your first year for a healthy work-life balance.
  • Tuition reimbursement and student loan repayment assistance to support your professional growth.
  • A supportive environment with guidance from our office staff and management team.
  • Eligibility for loan forgiveness programs to ease financial burdens.
  • A comprehensive benefits package, including group health, dental, and life insurance, as well as short-term disability coverage.
  • A 401(k) retirement plan with employer match for long-term financial security.
  • Discounts at local vendors to enjoy perks beyond work.
Requirements

To be successful in this role, you will need:

  • A Bachelor's degree in marketing or a combination of education and relevant work experience.
  • Five years of marketing experience working in a health care setting or community-based service provider.
  • Proficiency in marketing tools and software, social media platforms, and analytics.
  • A valid driver's license.

If you're passionate about making a positive impact in the lives of others, we want to hear from you. Join our team at Central Vermont Home Health & Hospice and embark on a rewarding journey where your skills and compassion truly matter.", "company": "Central Vermont Home Health & Hospice", "location": "Central Vermont", "industry": "Healthcare", "job_type": "Full-time", "experience_level": "Senior", "education_level": "Bachelor's", "skills": ["Marketing", "Communications", "Strategy", "Analytics", "Social Media", "Brand Management"]}

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