Sales and Marketing Professional

2 months ago

WilkesBarre, Pennsylvania, United States Sinclair Broadcast Group Full time
Job Summary

We are seeking a highly skilled Sales and Marketing Consultant to join our team at Sinclair Broadcast Group. As a key member of our sales team, you will be responsible for driving growth of assigned accounts, uncovering new opportunities, and nurturing strong relationships with existing clients.

Key Responsibilities
  • Deliver weekly revenue forecasts with high accuracy using in-house sales tools and data-rich systems.
  • Maintain and continuously grow a book of business or list of accounts and nurture a pipeline of potential business.
  • Create effective marketing campaigns for clients and conduct ongoing business reviews to ensure campaigns meet client business needs.
  • Analyze key data points within sales reports, maintain awareness of market trends, competitor activities, and customer feedback, and adjust strategies as needed.
  • Provide superior customer service to achieve a brand reputation for reliability, consistency, and credibility.
Preferred Knowledge, Skills, and Experience
  • Familiarity with cross-platform marketing solutions and sales methodologies.
  • Knowledge of CRM platforms and sales management software.
  • Ability to adapt quickly in an unpredictable and rapidly changing environment.
  • Excellent communication, presentation, problem-solving, critical thinking, and time management / prioritization skills.
  • High-level proficiency with MS Office applications.
Value Statements and Expectations

We are committed to upholding the following values in this role:

  • Honor and respect the dignity of every person.
  • Encounter others with respect and compassion.
  • Act with humility and be a person of integrity.
  • Reach out to others in a spirit of collaboration.
  • Communicate openly and frequently.
  • Put the health of the organization and our people at the forefront of every decision.
  • Be customer focused.
  • Embrace lifelong learning.
  • Work with purpose and consistently show up engaged.
EEO and Inclusivity

Sinclair Broadcast Group is an equal opportunity employer and a drug-free workplace. We are committed to providing a work environment that is free from discrimination and harassment, and where all employees feel valued, respected, and supported.

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