Business Development Manager
1 week ago
Job Summary
Learfield is seeking an experienced sales professional to join our team as a Business Development Manager - Rocket Sports Properties. In this role, you will be responsible for developing and selling creative sponsorship packages to local, regional, and national companies/brands.
Key Responsibilities
- Meet and/or exceed assigned sales goals by developing and selling sponsorship packages
- Research and build relationships with companies/brands to highlight the advantages of investing in collegiate athletics
- Execute the sales process: prospecting, building/presenting sales presentations, creating proposals, creating/negotiating contracts, upselling/renewing current partners, etc
- Manage a book of business and be responsible for the upselling and renewing of current partners
- Build and maintain lasting relationships with corporate partners and athletic department staff
- Entertain clients and work various game day events
- Understand the sports sponsorship landscape and stay up to date on changes and advancements within the industry
Requirements
- 1 year of sales experience
- Ability to analyze a client's marketing needs and craft integrated solutions
- Negotiating skills, ability to identify and influence key decision makers
- Excellent communication, organization, and presentation skills
Preferred Qualifications
- Experience selling comprehensive integrated sports marketing partnerships
- Strong knowledge of digital marketing, including social media, content marketing, banner ads, mobile, retargeting, and websites
- Bachelor's degree from an accredited four-year college or university
About Learfield
Learfield is the leading media and technology services company in intercollegiate athletics. We unlock the value of college sports for brands and fans through an omnichannel platform with innovative content and commerce solutions for fan engagement. Our people-first culture is the foundation of our business and is reflective of our approach to building meaningful relationships with our employees, partners, and fans.
Our Mission
Powering the connection of fans to the brands and experiences they love.
Our Core Values
Build Trust | Be Fans of One Another | Power Tomorrow | Create & Connect Communities | Have Fun
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