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Marketing Science Director

2 months ago

Santa Monica, California, United States ONWARD SEARCH Full time
About the Role

We are seeking a highly skilled Marketing Science Lead to drive performance improvement across our top advertisers. This role is an exciting opportunity to shape the future of marketing science in the mobility industry.

Key Responsibilities
  • Develop and implement learning-agenda strategies, experimental design, causal analytics, and ads efficacy solution prototyping
  • Lead measurement, research, and learning plans to support media objectives and foster long-term growth
  • Collaborate with Product and R&D teams to identify, prototype, and scale new solutions for the broader Marketing Science team
  • Conduct custom multi-study meta-analysis in partnership with Data Science and R&D to understand the impact of different marketing strategies
  • Advocate for measurement capability across your vertical and with cross-functional partners
Requirements
  • Proficiency in structuring and conducting analyses to generate insights and recommendations
  • Clear and concise communication skills, with comfort in presenting insights to senior stakeholders
  • Expertise in MMM, sales lift, brand lift, or econometrics modeling
  • Proficiency with advanced analytical tools (e.g. SQL, R, SAS)
  • A strong understanding of the digital advertising and measurement ecosystem
  • A Bachelor's degree in a quantitative or business field or equivalent years of experience
  • 5+ years of advanced analytics and measurement experience within a technology company, media agency, consulting firm, advertiser, or research company
Desired Skills
  • An advanced degree in business, math, economics, engineering, or a related field
  • Direct work experience with top performance or brand advertisers
  • Experience with ads measurement for the mobility vertical
  • Experience building and influencing client or partner relationships
  • Experience with team or peer leadership and development
About Onward Search

We are a leading recruitment agency specializing in placing top talent in the marketing and technology industries. Our team of experts is dedicated to providing exceptional service and support to our clients and candidates.