Industrial Sales and Business Growth Lead

6 days ago


Atlanta, Georgia, United States RapidAir Full time

Job Title: Industrial Sales and Business Growth Lead

About the Job:

We are seeking an experienced Industrial Sales and Business Growth Lead to join our team at RapidAir.

The ideal candidate will be responsible for identifying and pursuing new sales opportunities, and collaborating with the RapidAir Business Development and Inside Sales teams to establish sales tactics and penetrate target customer applications.

The estimated salary for this position is $100,000 - $140,000 per year, depending on experience.

Key Responsibilities:

  • Identify and pursue new sales opportunities through data mining, cold-calling, lead follow-up, and networking with regional contractors, mechanical general contractors, architects, and industrial distributors.
  • Collaborate with the RapidAir Industrial Market Manager to identify and develop relationships with regional architects, specifiers, and related general contractors.
  • Collaborate with RapidAir Business Development and Inside Sales to establish sales tactics and penetrate target customer applications.
  • Consultatively determine and recommend the proper products for customer application requirements, serving as a strategic product specialist and trusted advisor.
  • Assess the competitive market landscape to recommend, develop, and implement growth strategies, maximizing sales opportunities, revenue, and profitability.
  • Perform effectively within a cross-functional team comprised of internal and external stakeholders.
  • Attends periodic planning meetings and training programs when and where applicable.
  • Appropriately represents brand identity, business strategy, and product positioning.
  • Completes timely and accurate reporting of sales opportunities, forecasts, and customer information in the CRM / Salesforce (SFDC).

Required Skills and Qualifications:

  • Proven success in qualifying opportunities and establishing relationships with customer decision-maker(s) and critical influencers.
  • Working knowledge of sales principles, methods, practices, and techniques.
  • Solid experience in setting customer appointments, pre-call planning, call control, account development, and time management.
  • Proven issue identification, value-creation, and deal-closing skills.
  • Ability to build and maintain lasting relationships with customers.
  • Ability to assist in establishing a Regional Sales Budget and following established guidelines.
  • Self-motivated, with high energy and an engaging level of enthusiasm.
  • Excellent listening skills. Ability to ascertain customer needs, pain points, and expectations.
  • Exceptional verbal and written communication and presentation skills.
  • Ability to perform basic assessments and calculations related to region/customer sales performance, opportunity pipeline, and quotations.
  • Proficient with Microsoft Word, Excel, and PowerPoint.
  • Proficient working in a CRM environment, Salesforce preferred.
  • Ability and willingness to travel via plane or car as required, approximately 60% overnight for customer meetings, sales events, conferences, tradeshows, etc.

Company Overview:

RapidAir Compressed Air Products is a manufacturer and distributor of compressed air piping systems, components, kits, replacement parts, and other accessories located in Auburndale, WI.

The company sells its compressed air piping systems under three brand names and provides air compressors and numerous accessories, including filter regulators, moisture drains, and couplers, fittings, and hose reels.

The company sells through its own e-commerce website and via e-tailers, farm and ranch retailers, distributors, contractors, and direct to commercial and industrial businesses.

Key applications include packaging lines, inert gas distribution, robotics, valve actuation/control systems, welding, and other pneumatic applications. RapidAir has customers throughout the U.S. and Canada.



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