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Customer Communications Specialist
2 months ago
The Communications Specialist will work collaboratively within the Communications Department and with internal business partners to develop and execute long-term, annual, and campaign-specific communications that support Entergy's vision, mission, brand, and strategic endeavors.
Key Responsibilities- Counsels company leaders and other employees on communication best practices, reputation management, and strategic PR planning and execution.
- Contributes to and executes a communications strategy designed to inform stakeholders and improve engagement.
- Monitors industry news about the corporation and topics important to the company and identifies emerging issues.
- Gathers department information, including collecting and analyzing Key Performance Indicators, to create reports that demonstrate the effectiveness of communications and areas for improvement.
- Assists in the development of internal and external messaging used in talking points, news releases, web content, and elsewhere in support of the integrated customer organization.
- Engages proactively with leadership and other employees to identify business needs and goals, then crafts communication plans and materials to address those needs and goals.
- Supports storm and crisis communications efforts.
- Bachelor's Degree in English, Communications, or a related field required.
- Communications Specialist I: 0-3 years of experience in external or internal communications, social media, or a relevant area is preferred.
- Communications Specialist II: 3+ years of experience in external or internal communications, social media, or a relevant area is required.
- Minimum knowledge, skills, and abilities required of the position:
- Communications experience, especially working in a large matrixed organization or a regulated industry, is a plus.
- Strong writing, editing, and communications planning skills, including AP style knowledge.
- Ability to use or learn an array of publishing software such as Photoshop, InDesign, Office 365, web content management systems, social media platforms, other communication tools, and a variety of audio, video, and infographic production programs.
