Marketing and Communications Specialist

1 week ago


New Orleans, Louisiana, United States Louisiana SPCA Full time
Job Title: Marketing and Communications Specialist

Join the Louisiana SPCA team as a Marketing and Communications Specialist, where you will play a key role in executing the organization's social media, website, and email marketing strategies. This is an exciting opportunity to make a difference in the lives of animals and people in Louisiana.

Key Responsibilities:
  • Develop and implement digital marketing campaigns to raise awareness of the organization's animal resources and engage the public.
  • Collaborate with the marketing team to create and curate content, including copy, images, graphics, and branded collateral.
  • Ensure the LASPCA website is up-to-date and user-friendly for both those seeking services and those supporting the organization's mission.
  • Monitor and analyze digital trends and usage through Google Analytics and provide insights and strategies to improve customer experience and effectiveness.
Requirements:
  • BA/BS Degree in communications, marketing, or related field.
  • A minimum of 2 years professional experience in digital marketing required.
  • A minimum of 2 years of Social Media experience required.
Preferred Qualifications:
  • Proficient in content management systems (CMS).
  • Proficient in Meta Business Suite.
  • Excellent working knowledge of Adobe Creative Suite applications, including InDesign, Photoshop, and Illustrator, as well as Microsoft Office.
  • Proficient in Google Analytics, Google AdWords, and HTML/CSS.
Working Conditions:
  • Works in areas with high noise levels.
  • Potentially subject to animal bites and scratches.

Pay rate range: $22.50/hour based on experience.



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