Product Marketing Specialist

6 days ago


Columbus, Ohio, United States LexisNexis Full time
About Our Team

LexisNexis Legal & Professional is a global leader in providing legal, regulatory, and business information and analytics. With over 11,800 employees worldwide, we serve customers in more than 150 countries.

About the Role

The Product Marketing Specialist is a key member of our team, responsible for creating and executing go-to-market strategies for the Legal News Portfolio, with a focus on Law360. This role involves crafting marketing campaigns, writing compelling copy, managing projects and events, and working closely with diverse teams.

Responsibilities:
  • Copywriting & Content Creation: Develop and execute marketing campaigns, including content creation, messaging, and promotional materials, to drive product awareness, engagement, and adoption.
  • Project Management & Coordination: Manage and coordinate product marketing projects and events, ensuring timely execution and successful delivery.
  • List Management, Data Analysis & Reporting: Leverage marketing automation tools to administer campaigns, track performance metrics, and analyze campaign effectiveness.
  • Stakeholder Management: Support Product Marketing Managers by providing subject matter expertise, conducting research, and contributing to strategic planning.
Requirements:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 2-4 years of experience in campaign management/marketing focus.
  • Excellent written and verbal communication skills.
  • Strong project management skills.
  • Proficiency in marketing automation tools, CRM systems, and data analysis platforms.
About the Business

LexisNexis Legal & Professional provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world.

We are an equal opportunity employer and are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or contacting us directly.



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