B2B Marketing Strategy Lead

2 weeks ago


Chicago, Illinois, United States Tier Eleven Full time

Position Overview
As a pivotal member of Tier 11, the Demand Generation Manager will spearhead the creation and execution of innovative marketing strategies that drive engagement and revenue. This role is essential in establishing our brand as a leader in the digital marketing space.

Key Responsibilities

  • Develop and implement high-impact demand generation strategies that effectively attract new clients.
  • Design and refine multi-channel lead nurturing programs that enhance conversion rates and streamline the sales process.
  • Utilize data-driven insights to inform decision-making and present strategic recommendations to leadership.

Qualifications

  • A strategic mindset with a proven ability to craft and execute integrated marketing campaigns across various channels.
  • Strong analytical skills, leveraging data visualization and advanced analytics to derive actionable insights.
  • Proven leadership capabilities, fostering collaboration across teams to align marketing and sales strategies.

Essential Skills

  • Expertise in managing multi-channel marketing campaigns.
  • Proficient in marketing automation tools and CRM systems.
  • Strong background in analytics tools to optimize campaign performance.

Experience Requirements

  • 4-7+ years in B2B demand generation with a track record of successful lead generation and revenue enhancement.
  • Experience leading high-performing marketing teams and consistently surpassing targets.
  • Demonstrated ability to leverage marketing technologies to drive strategic initiatives.

Why This Role Matters
This position is crucial for driving Tier 11's growth and enhancing our reputation in the digital marketing industry. The Demand Generation Manager will play a key role in showcasing our unique methodologies and attracting businesses that seek innovative marketing solutions.



  • Chicago, Illinois, United States Rocket Travel by Agoda Full time

    About the RoleRocket Travel by Agoda is the strategic partnerships arm of Agoda, part of Booking Holdings (NASDAQ: BKNG). Rocket Travel by Agoda partners with global brands to bring their customers rewarding and engaging travel experiences that deliver value, maximize rewards, and build customer loyalty for partners' brands.Rocket Travel by Agoda is looking...


  • Chicago, Illinois, United States Tier Eleven Full time

    OverviewAre you a results-oriented B2B marketing expert with a passion for transforming the digital marketing landscape? At Tier 11, we are seeking a Demand Generation Manager to spearhead the development of innovative, multi-channel marketing strategies that deliver measurable outcomes. Your role will be pivotal in showcasing our capabilities and attracting...


  • Chicago, Illinois, United States TransUnion Full time

    About the RoleTransUnion is seeking a seasoned marketing analytics leader to drive the growth and success of our B2B Marketing Analytics team. As a Director of B2B Marketing Analytics, you will be responsible for developing and executing a comprehensive marketing analytics strategy that aligns with the company's business objectives.Key...


  • Chicago, Illinois, United States Labelmaster Full time

    Job OverviewAre you enthusiastic about the world of marketing and eager to contribute to a thriving mid-sized organization? Do you aspire to play a pivotal role in advancing a leading company and its product brands within the hazardous materials and dangerous goods logistics sector?At Labelmaster, we go beyond just providing labels. We assist businesses of...


  • Chicago, Illinois, United States Tier Eleven Full time

    OverviewAre you a results-oriented marketing professional with a strong focus on data? At Tier 11, we are looking for a Demand Generation Manager to spearhead the development of impactful, multi-channel marketing initiatives that yield significant outcomes. Your role will be pivotal in showcasing our capabilities and attracting businesses that are in search...


  • Chicago, Illinois, United States HUB International Full time

    Position OverviewThe Marketing Specialist at HUB International plays a pivotal role in enhancing our marketing initiatives within the B2B and B2B2C insurance sectors. This position is designed for a proactive individual with a solid background in marketing and communications, focusing on the execution of diverse marketing strategies.Key Responsibilities1....


  • Chicago, Illinois, United States Northern Trust Corporation Full time

    Job Title: Director, Marketing Analytics and Data StrategyAbout Northern Trust Corporation:Northern Trust Corporation is a leading financial institution with a rich history dating back to 1889. We are committed to providing top-notch financial services to a diverse clientele, leveraging our expertise, integrity, and cutting-edge technology.Job...


  • Chicago, Illinois, United States Modern Process Equipment Full time

    Company Overview:Modern Process Equipment (MPE) is a premier engineering and manufacturing firm located in Chicago, renowned for delivering grinding, conveying, and systems solutions tailored for the food and consumer products sectors. With an impressive Glassdoor rating of 4.6 stars, MPE has positioned itself as a global frontrunner, serving industry giants...


  • Chicago, Illinois, United States Jobs via eFinancialCareers Full time

    Join Our Dynamic Team at HUB InternationalIn an ever-evolving landscape, HUB International provides expert guidance to businesses and individuals, helping them navigate uncertainties. As one of the largest insurance brokerage firms globally, our mission is to ensure our clients' most valuable assets are safeguarded through dedicated advocacy and customized...


  • Chicago, Illinois, United States Mediabistro Full time

    About the RoleWe are seeking a highly skilled Performance Marketing Manager to join our team at Epsilon. As a key member of our Performance Marketing team, you will be responsible for driving demand and lead-generation outcomes that lead to an effective sales pipeline.Key ResponsibilitiesOwning the paid search channel across from strategic development of...


  • Chicago, Illinois, United States Fishman PR Full time

    Location: Chicago, ILSEEKING CONTENT MARKETING PROFESSIONALS TO ELEVATE THEIR CAREERSABOUT FISHMAN PR:At Fishman PR, we are not just another public relations firm; we are integral players in the dynamic franchising sector. With over three decades of experience, we have represented a multitude of brands across various industries, including restaurant, retail,...


  • Chicago, Illinois, United States Discover Full time

    Discover. A brighter future.With us, you'll do meaningful work from Day 1. Our collaborative culture is built on three core behaviors: We Play to Win, We Get Better Every Day & We Succeed Together. And we mean it - we want you to grow and make a difference at one of the world's leading digital banking and payments companies. We value what makes you unique so...


  • Chicago, Illinois, United States Molson Coors Full time

    Requisition ID: 31084 A Career in Beer and Beyond: Our purpose at Molson Coors Beverage Company is to brew beverages that unite people to celebrate all life's moments. We've been brewing iconic brands for over 350 years and are now proud to be offering a modern portfolio that expands beyond the beer aisle. We are Talent Brewers with our culture rooted in...

  • B2B Content Writer

    7 days ago


    Chicago, Illinois, United States FINN Partners Full time

    About FINN PartnersFINN Partners is a leading digital marketing agency dedicated to leveraging innovative technologies and strategies to drive growth for our clients. We are a team of talented experts in our craft, eager to support each other and our clients.The OpportunityWe are seeking an experienced B2B Content Writer to join our growing creative team....

  • B2B Content Writer

    7 days ago


    Chicago, Illinois, United States FINN Partners Full time

    About FINN PartnersFINN Partners is a leading digital marketing agency dedicated to leveraging innovative technologies and strategies to drive growth for our clients. We are a team of talented experts in our craft, eager to support each other and our clients.The OpportunityWe are seeking an experienced B2B Content Writer to join our growing creative team....


  • Chicago, Illinois, United States Xometry Full time

    Xometry (NASDAQ:XMTR) is at the forefront of innovation, bridging the gap between visionary thinkers and the manufacturers capable of transforming ideas into reality. Our digital platform equips manufacturers with essential tools to expand their operations while simplifying the process for buyers from leading corporations to access global manufacturing...


  • Chicago, Illinois, United States Rocketmiles is a part of Booking Holdings, Inc Full time

    About Rocket Travel by Agoda: As a key division of Booking Holdings (NASDAQ: BKNG), Rocket Travel by Agoda focuses on strategic partnerships that enhance customer travel experiences through rewarding and engaging offerings.Position Overview: We are seeking an Associate Director of B2B Marketing to join our dynamic Marketing team. In this pivotal role, you...

  • Product Director

    1 day ago


    Chicago, Illinois, United States NinjaTrader Full time

    About the RoleWe are seeking an experienced Product Director to lead our B2B trading services business. As a key member of our Product & Design organization, you will be responsible for driving the overall product strategy and vision for our B2B product offering.Key ResponsibilitiesDevelop and execute a product roadmap that delivers outstanding value to our...


  • Chicago, Illinois, United States Enova International Full time

    About the RoleWe are seeking a seasoned marketing leader to join our team at Enova International as a key member of our leadership team. As a Marketing Leader for Growth, you will be responsible for developing and executing a comprehensive marketing strategy that drives business growth and revenue.Key ResponsibilitiesMarketing Strategy and Capabilities -...


  • Chicago, Illinois, United States TransUnion Full time

    Overview:At TransUnion, we foster a vibrant and collaborative atmosphere that promotes innovation and teamwork. Our commitment to exploring new technologies and methodologies empowers our employees to enhance their skills and discover their potential.Role Summary:We are in search of a pivotal leader to spearhead the development and expansion of our B2B...