Associate Director, B2B Marketing

3 weeks ago

Chicago, Illinois, United States Rocket Travel by Agoda Full time

About the Role

Rocket Travel by Agoda is the strategic partnerships arm of Agoda, part of Booking Holdings (NASDAQ: BKNG). Rocket Travel by Agoda partners with global brands to bring their customers rewarding and engaging travel experiences that deliver value, maximize rewards, and build customer loyalty for partners' brands.

Rocket Travel by Agoda is looking for an Associate Director, B2B Marketing to join our growing Marketing team. In this role, you'll work closely with our marketing and leadership team to drive our corporate communications and marketing strategy to further establish Rocket Travel by Agoda as a leading travel technology B2B brand.

Rocket Travel by Agoda is a place where you:

  • Work with teammates across the globe who have a passion for finding solutions backed by data and strategy.
  • Take moonshots by going above and beyond to hit and exceed our goals as a team.
  • Rise together by working collectively to elevate ourselves, supporting one another and catching each other when we fall.
  • Own decisions and take action that can be implemented in a matter of days (or hours).
  • Receive a competitive compensation package, including bonus, 401k with match, flexible vacation time, maternity and paternity benefits, health, and dental insurance.
    • Total Compensation is based on experience - Salary: starting at $130,000, Bonus: up to 25%
  • Can have a flexible work schedule. We have great offices in Chicago's West Loop and in NYC's Empire State building, we have a hybrid team, and a flexible work environment
  • Share your passion for travel with equally adventurous and spontaneous teammates.
  • Work within Booking Holdings (NASDAQ: BKNG) group of companies to create travel solutions that build customer loyalty through customized value propositions for partners around the world.

As an Associate Director, B2B Marketing at Rocket Travel by Agoda, you will:

  • Own the development and maintenance of a strong and cohesive brand identity that effectively communicates our value proposition on a global scale and differentiates us in the market, driving B2B partnership leads.
  • Develop and execute comprehensive corporate marketing plans to drive B2B partner acquisition and pipeline health globally, respond to industry trends, and drive revenue growth
  • Establish Rocket Travel by Agoda and our team as thought leaders in the B2B travel technology industry. Develop and execute content marketing strategies to showcase our expertise, provide valuable insights, and engage with target audiences through various channels such as website content, whitepapers, videos, webinars, and industry speaking engagements.
  • Direct and manage speaking engagements, conferences, events and sponsorships
  • Lead and mentor a team, fostering collaboration, skill development, and a culture of creativity and accountability.
  • Develop and manage the corporate marketing budget, ensuring optimal allocation of resources across different marketing initiatives to drive strong ROI through B2B lead generation, optimizing as needed to maximize effectiveness and efficiency.
  • Conduct deep dives into our analytics, assessing the impact of marketing efforts and making data-driven decisions
  • Clearly and proactively communicate the progress of quarterly initiatives, especially as it relates to measuring impact on pipeline and revenue growth as well as partner engagement and retention.
  • Monitor our competitors and develop strategies to ensure Rocket Travel by Agoda stands out in the industry.

About you:

  • 8+ years of demonstrated success leading successful corporate marketing strategies for high-growth companies in the tech sector.
  • Proven experience in establishing and building a B2B brand, and demonstrated success developing and executing successful corporate marketing strategies.
  • Strong understanding of B2B sales cycles and the ability to align marketing strategies accordingly. Experience with Salesforce Account Engagement and B2B sales and pitch strategies a plus.
  • Expertise in B2B marketing inclusive of white labeled marketing solutions, sales pitch materials, trade-show activation, co-branded digital partnership initiatives.
  • Exceptional problem-solving and organizational skills, with a demonstrated ability to manage multiple projects and set priorities, effectively utilize resources, and meet deadlines
  • Exceptional leadership and team management skills, with a collaborative and results-driven approach.
  • Excellent executive communication skills, ability to interact effectively with stakeholders including leadership team

Rocket Travel by Agoda is dedicated to creating a diverse, equitable, and inclusive workplace where everyone has the opportunity to reach new heights in their career. We encourage all applicants looking to expand their knowledge working alongside talented, dedicated colleagues to apply to our team.

Note on general employment requirements

Candidates should be authorized to accept employment in the US from any employer, should be willing to start within three weeks of accepting an offer, and should be able to work the same daily working hours as our Chicago office.

Equal Opportunity Employer

At Rocket Travel by Agoda, we pride ourselves on being companies represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Rocket Travel by Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunities regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details, please read Rocket Travel by Agoda's privacy policy. Find our applicant policy here:

A Final Word:

To all recruitment agencies: Rocket Travel by Agoda does not accept third party resumes. Please do not send resumes to our jobs alias, employees or any other organization location. Rocket Travel by Agoda is not responsible for any fees related to unsolicited resumes.

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