Global Brand Manager

1 month ago

Burlington, United States PMI (Project Management Institute) Full time


Global Brand Manager

United States * Virtual
Req #529

Monday, July 8, 2024

Are you a dreamer, innovator, thinker and a do-er who believes in contributing to something that makes difference?

Make an impact. Join PMI.

How will you make a difference to PMI?

PMI is looking for an experienced Global Brand Manager who can lead in the efforts to shape and elevate the perception of Project Management Institute. The role will be leading the development and execution of strategic marketing initiatives to increase awareness, engagement, and support for our for-purpose brand.

What you'll bring to the role:

  • Brand Strategy: Work with the Director, Brand + Product Marketing to develop and execute a comprehensive brand strategy that aligns with our organization's mission and values. Define and maintain a strong and consistent brand identity that resonates with our target audience.
  • Brand Awareness: Create and implement initiatives to increase awareness of our organization's brand, mission, and impact. Build plans and tentpole initiatives leveraging various marketing channels and tactics, such as digital marketing, content marketing, events, and partnerships, to reach a broader audience.
  • Perception Building: Enhance the perception of our brand by crafting compelling narratives, stories, and messaging that highlight our achievements, impact, and values. Ensure that all marketing efforts reinforce our unique value proposition and mission.
  • Integrated Marketing Initiatives + Campaign Management: Create a holistic and full-year view of integrated marketing initiatives for the brand. Collaborate with cross-functional teams to develop and execute marketing campaigns that encompass various channels such as digital marketing, traditional advertising, social media, and events.
  • Category Knowledge: Stay informed about industry trends, nonprofit and not-for-profit developments, and competitor activities. Use data-driven insights to inform marketing strategies and decision-making. Collaborate with the Market Research team on the ongoing Brand Health tracking program.
  • Budget Management: Develop and manage the marketing budget for brand-related initiatives, ensuring efficient allocation of resources to maximize impact.
  • Performance Analysis: Monitor and analyze the performance of marketing campaigns and brand perception. Identify areas for improvement and implement necessary changes to achieve desired outcomes.
  • Product Marketing: In collaboration with Director, maintain marketing oversight of product portfolio, acting as subject matter expert, ensuring all key value propositions and product features accurately represent and communicate to the right stakeholders.

Role Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or a related field is required. An advanced degree is a plus.
  • 7-10 years of progressive marketing experience, with a proven track record in brand management, strategic marketing, and leadership roles.

What you can expect from us

We value and nurture an environment of inclusivity and diversity, and a culture of communication and collaboration. Your health, safety and well-being come first, and we believe that you should have time for your work, but you should also have time for you..

Join us and you'll get:

* an excellent total package, with compensation and benefits based upon your geographic location.

* skill development opportunities, to help you grow now and into the future.

* access to a global network, to enrich your professional experience.

* flexible options to help balance work time and your time

* award and bonus opportunities.

The salary offer will be based on several factors, including the candidate's demonstrated skills, qualifications and relevant experience.

Let's help make the world work better for everyone. Apply today

Project Management Institute, Inc. is committed to providing equal employment opportunities without regard to sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by applicable law. As a government contractor, Company Name is subject to Executive Order 11246, the Rehabilitation Act of 1973 (Section 503), and the Vietnam Era Veterans Readjustment Act of 1974 (VEVRAA), all as amended, which require government contractors to ensure nondiscrimination in employment and to take affirmative action to employ and advance in employment qualified persons without regard to sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by applicable law.

Other details
  • Pay Type
    Salary
  • Min Hiring Rate
    $124,000.00
  • Max Hiring Rate
    $152,000.00
Apply Now
  • United States
  • Virtual


Share this job:

  • Gilly Hicks

    3 months ago

    Burlington, United States Gilly Hicks Stores Full time

    Job DescriptionJob DescriptionCompany DescriptionAbercrombie & Fitch Co. (NYSE: ANF) is a leading, global specialty retailer of apparel and accessories for men, women and kids through five renowned brands. The iconic Abercrombie & Fitch brand was born in 1892 and aims to make every day feel as exceptional as the start of a long weekend. abercrombie kids sees...

  • Cider Brand Representative

    2 days ago

    Burlington, Vermont, United States Citizen Cider Full time

    Job OverviewThe role of the Citizen Cider Brand Ambassador is to effectively represent the brand at various events and tastings across Vermont.This position collaborates closely with the state manager to facilitate both on-premise and off-premise tastings, samplings, and support for a range of events, including but not limited to golf tournaments, beer...

  • Cider Brand Representative

    2 days ago

    Burlington, Vermont, United States Citizen Cider Full time

    Job OverviewThe role of the Brand Ambassador at Citizen Cider involves representing the company at various promotional events and tastings across Vermont.This position collaborates closely with the state manager to facilitate on-site tastings, samplings, and support for a variety of events, such as golf tournaments, beer festivals, and other promotional...

  • Cider Brand Representative

    2 days ago

    Burlington, Vermont, United States Citizen Cider Full time

    Job OverviewThe role of the Brand Ambassador at Citizen Cider involves actively representing the brand at various events and tastings across Vermont.This position collaborates closely with the state manager to facilitate both on-premise and off-premise tastings, samplings, and support for a variety of events, such as golf tournaments, beer festivals, and...

  • Brand Ambassador

    3 months ago

    Burlington, United States Citizen Cider Full time

    Job DescriptionJob DescriptionDescription:The Citizen Cider Brand Ambassador role is responsible for representing Citizen Cider in various events and tastings throughout the state of Vermont. The Brand Ambassador works closely with the state manager to support on and off premise tastings, samplings, and support for various types of events, including (but not...

  • Valet Services Account Manager

    2 days ago

    Burlington, Vermont, United States UPP Global Full time

    Job TypeFull-timePosition OverviewUPP Global is on the lookout for an enthusiastic and engaging hospitality professional to step into the role of Valet Services Account Manager. This position is ideal for individuals with a background in guest services who are eager to advance in the parking management and hospitality sector, or for seasoned managers...

  • People & Culture - Global Benefits Analyst

    2 months ago

    Burlington, United States Burton Full time

    At Burton, we are a purpose-led brand rooted in snowboarding and the outdoors. We fight for the future of our people, planet, and sport. We aim to maximize our positive social impact and minimize our negative environmental impact while delivering high-quality performance products. As a global leader in snowboarding, we’re committed to diversity, equity,...

  • Housekeeping Operations Manager

    3 days ago

    Burlington, Vermont, United States Pyramid Global Hospitality Full time

    Job SummaryWe are seeking a highly skilled and experienced Housekeeping Manager to join our team at Pyramid Global Hospitality. The successful candidate will be responsible for overseeing the daily operations of the housekeeping department, ensuring that all guest rooms and public areas are clean and well-maintained.Key ResponsibilitiesSupervise and...

  • Chief Executive Officer for Global Sustainability Initiative

    7 days ago

    South Burlington, Vermont, United States Korn Ferry Executive Search Full time

    About the Organization Imagine a world where fundamental challenges to global sustainability and social equity are addressed at their core. For over 26 years, Population Media Center has empowered communities to transform attitudes and behaviors, fostering a healthier, more equitable, and thriving planet, particularly focusing on women and girls. Population...

  • Guest Services Manager

    2 days ago

    Burlington, Massachusetts, United States Pyramid Global Hospitality Full time

    Company Overview Pyramid Global Hospitality prioritizes its workforce, fostering a culture that emphasizes inclusivity, growth, and employee wellbeing. Our commitment to a People First philosophy is evident in our employee development initiatives, comprehensive benefits, and the meaningful relationships we cultivate. We offer a variety of employment perks,...

  • Guest Services Manager

    2 days ago

    Burlington, Massachusetts, United States Pyramid Global Hospitality Full time

    Company Overview Pyramid Global Hospitality prioritizes its workforce, fostering a culture that emphasizes inclusivity, growth, and employee wellbeing. Our commitment to a People First philosophy is evident in our employee development initiatives, comprehensive benefits, and the meaningful relationships we cultivate. We offer a variety of employment perks,...

  • Brand Strategy Marketing Internship

    1 month ago

    Burlington, United States Fuse Full time

    These are not your "run-of-the-mill" internships. Fuse offers meaningful, hands-on learning opportunities for students to work with and learn from seasoned marketing professionals engaged in a variety of brand strategy, PR, social media and event marketing initiatives. Some areas of focus may include campus marketing programs, online marketing and social...

  • Market Manager

    2 weeks ago

    Burlington, United States ManpowerGroup Full time

    Description - ExternalBuild your career with Manpower, as we connect human potential to the power of business. Through regular, honest, and meaningful career conversations, and other tools designed to guide self-discovery, we'll help you become an expert in Market Management and forge a career path that's right for you. All while: What’s In It For You•...

  • Market Manager

    2 weeks ago

    Burlington, United States ManpowerGroup Full time

    Description - ExternalBuild your career with Manpower, as we connect human potential to the power of business. Through regular, honest, and meaningful career conversations, and other tools designed to guide self-discovery, we'll help you become an expert in Market Management and forge a career path that's right for you. All while: What’s In It For You•...

  • Chief Executive Officer for Global Sustainability Initiatives

    2 days ago

    South Burlington, Vermont, United States Korn Ferry Executive Search Full time

    Position OverviewAbout the OrganizationEnvision a world where critical challenges to global sustainability and social equity are addressed at their core. For over 26 years, our organization has motivated communities to transform attitudes and behaviors, fostering a healthier, more equitable, and thriving world, particularly in regions where health and...

  • Global Sourcing Intern

    2 months ago

    South Burlington, United States Generac Power Systems Full time

    We are DR Power, a Generac Company, professional power equipment done right. Established in 1985, we are a leader in the design and manufacture of professional-grade gas and battery-powered outdoor power equipment. We are dedicated to the enduring quality and uncompromising performance of everything we build. We stand behind every DR® product and are here...

  • Overnight Hotel Valet Attendant

    2 months ago

    Burlington, United States UPP Global Full time

    Job DescriptionJob DescriptionDescription:UPP Global is a growing full-service parking management company with expertise in all verticals of parking. We are active in 8 states along the East coast with over 300 locations and counting. Currently we are looking for an Overnight Hotel Valet Attendant at a highly rated hotel in beautiful downtown Burlington,...

  • Lead Counsel – International Trade Regulations

    2 days ago

    Burlington, Vermont, United States Orion Global Talent Full time

    Senior Counsel – Global Trade ComplianceOverview:Orion Global Talent is a prominent organization focused on innovative technology solutions and materials utilized across diverse sectors including healthcare, aerospace, data communication, and artificial intelligence. We are in search of a skilled legal professional with expertise in trade and compliance to...

  • Parking Enforcement Agent

    4 weeks ago

    Burlington, United States UPP Global Full time

    Job DescriptionJob DescriptionDescription:UPP Global is a growing full-service parking management company with expertise in all verticals of parking. We are active in 9 states along the Eastern Seaboard with over 300 locations! We are looking for Parking Enforcement Agents for our Burlington, VT locations. Now is the right time to become a team member at UPP...

  • Director of Package Development

    3 weeks ago

    Burlington, United States Complete Staffing Full time

    Director of Package Development Director of Package Development – $175K + bonus, Boston hybrid The role is responsible for leading the Package Development & Engineering team and overseeing the planning, execution, and management of the development and engineering of all packaging. The individual in this role will play a crucial role in shaping our...