Senior Digital Media Specialist

2 weeks ago

Chicago, United States Merkle Full time

**Senior Digital Media Specialist (eRetail)**

- All Openings

Location: Chicago, ILLINOIS. Company Description: Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency's heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. In 2016, the agency joined dentsu. For more information, contact Merkle at 1-877-9-Merkle or visit .

We are champions for meaningful progress and we strive to be a force for goodfor our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all. Merkle is an agency of dentsu.

Job Description: As a Senior Digital Media Specialist, you will focus on media optimization and planning across paid media for a retail client as part of Merkle's capability. You will be focused primarily on programmatic display and paid social, but also exposed to mobile DSP, video DSP, and direct publisher (traditional planning) based buying. You will be a part of an innovative, fast-growing department focused on revolutionizing digital media planning and buying for Retail Media Networks, in the context of a multi-channel data-driven approach.

**Responsibilities**

* Manage the strategy, execution, performance, and reporting of programmatic display, paid social, and video campaigns for one of our clients across multiple platforms

* Daily optimization and management of campaigns within individual DSPs and Platforms

* RFP media vendors and evaluating publisher capabilities and new opportunities

* Work with your team to maintain awareness of new marketing platforms and techniques and look for opportunities to innovate and develop new techniques

* Build trafficking sheets to share with the Ad Ops team who will generate pixels and tags through 3rd party ad server tools such as Campaign Manager and implement ad tags and creative in DSPs and with vendors

* Budget management including: assistance in allocation of monthly budgets, issuance/revisions of monthly insertion orders, oversight of client's billing and financial reconciliation on a monthly and quarterly basis and resolution of media invoice and ad service fee discrepancies

* Analyze campaign performance and provide optimization recommendations

* Report into Digital Media Manager

Qualifications:

* 1+ years of **hands-on media buying experience** in DSPs (DV360, Google Ads, TTD, Amazon DSP, Facebook/Instagram)

* eRetail or Retail Media Network knowledge a plus

* High level of accuracy and attention to detail

* Must be passionate about media and the technologies used to support online and/or mobile advertising operations: ad serving, audience management tools, inventory applications, HTML, XML, and third-party ad tags

* Must love and be curious about data analytics and how that affects the bottom line

* Experience with digital ads trafficking is a plus (Campaign Manager, Media Ocean, Prisma)

* Well versed in the Microsoft Office suite, especially Excel and PowerPoint

* Professional client communication, both written and verbal

* Ability to handle multiple projects and prioritize responsibilities in a fast-paced environment

* Keen problem-solving and troubleshooting abilities

* Enthusiasm for the future of people-based and brand advertising on the web and building that future with us

*You must be currently authorized to work in the U.S. on a full-time basis. Employment-based visa sponsorship (including H-1B sponsorship) is not available for this position.*

Additional Information: Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit .

Employees from diverse or underrepresented backgrounds encouraged to apply. Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact dentsurecruiting@dentsu.com if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

About this Location: It looks like you've landed on our US website from another region. You can visit our for the location and language preference that fits your needs. Thank you.

  • Digital Media Specialist

    4 days ago

    Chicago, Illinois, United States Cumulus Media Inc. Full time

    About the RoleCumulus Media Inc. is seeking a highly skilled Digital Media Specialist to join our team. As a key member of our Ad Operations group, you will be responsible for developing, implementing, and optimizing effective digital campaigns to maximize KPI-based performance while keeping within fixed budget ranges.Key ResponsibilitiesCampaign...

  • Senior Digital Media Specialist

    2 weeks ago

    Chicago, United States City of Chicago School District - Chicago Public Schools Full time

    Chicago Public Schools (CPS) is one of the largest school districts in the United States, serving over 320,000 students in 600 schools and employing approximately 40,000 people, most of them teachers. CPS has set ambitious goals to ensure that every Specialist, Digital, Media, Senior, Communications, Production, Technology

  • Senior, Digital Media Specialist

    2 weeks ago

    Chicago, United States The Ladders Full time

    Leading digital performance marketing agency seeks a Senior, Digital Media Specialist Do you have theenthusiasmto rise to each challenge, theexecutionto drive outrageous performance, thecuriosityto continually expand your knowledge, and thecourageto propose original solutions to perplexing problems? Then you may have just found the perfect opportunity at a...

  • Media Strategist

    3 months ago

    Chicago, United States Accelerated Digital Media Full time

    Accelerated Digital Media stands as a self-funded, employee-owned digital marketing agency with a focus on performance media management across paid search and paid social channels. Our culture prioritizes our team and values high standards. We welcome fresh perspectives, champion collaboration, and cultivate individual accountability to meet our ambitious...

  • Senior Media Strategy Associate

    1 week ago

    Chicago, Illinois, United States Publicis Media Full time

    Job OverviewCompany Overview:Publicis Media is a leading media organization that combines the personalized service of a boutique agency with the extensive resources of a global powerhouse. We are dedicated to collaborating with ambitious brands eager for growth, leveraging the vast capabilities of our network to achieve outstanding results.Position...

  • Digital Media Specialist

    6 days ago

    Chicago, United States National Insurance Crime Bureau Full time

    Job DescriptionJob DescriptionApplications will be accepted through Wednesday, September 18, 2024.With a 110-year heritage, the National Insurance Crime Bureau (NICB) is the nation's premier not-for-profit organization dedicated exclusively to fighting insurance fraud and crime.NICB membership includes more than 1,200 property-casualty insurance...

  • Media Planning Senior Associate

    1 week ago

    Chicago, Illinois, United States Publicis Media Full time

    Job OverviewCompany Background:Publicis Media is a premier media organization that merges the nimbleness and personalized service of a boutique firm with the extensive resources and expertise of a global powerhouse.We are dedicated to collaborating with ambitious brands that seek growth, leveraging the vast capabilities of the Publicis Media network to...

  • Senior Associate, Digital Media Specialist

    5 days ago

    Chicago, Illinois, United States GroupM Full time

    Job SummaryAs a Senior Associate at GroupM, you will play a key role in supporting the creation and execution of programmatic media plans using industry-leading media technology platforms. This role offers a unique opportunity to gain exposure to emerging digital media technologies, publishers, and programmatic strategies that will help create a valuable...

  • Vice President, Digital Media Operations

    3 months ago

    Chicago, United States Empower Media Full time

    We are looking for an experienced media agency leader to join our high caliber digital team. The ideal candidate will have 15+ years’ experience working with large budgets across the digital landscape. They will bring with them client diplomacy, strong presentation and communication skills and a proven track record for managing and growing a team.The right...

  • Senior Associate, Media Planning

    1 month ago

    Chicago, United States Publicis Media Full time

    Job DescriptionJob DescriptionCompany DescriptionInfinite Roar is a full-service, brand-building, modern media powerhouse, seamlessly combining the agility and personalized attention of a boutique agency with the unrivaled resources and expertise of a global leader.Fiercely devoted to partnering with ambitious brands driven by an insatiable hunger for...

  • Senior Specialist Social Performance Marketing

    1 week ago

    chicago, United States Empower Media Full time

    SENIOR SPECIALIST, SOCIAL PERFORMANCE MARKETINGAbout Empower MediaEmpower is America’s largest woman-owned media agency. We develop proactive partnerships with our clients, leaning into the mantra of "What If". We challenge the status quo and uncover incremental sources of growth through proprietary technology. We put brands in attention-grabbing...

  • Senior Specialist Social Performance Marketing

    1 week ago

    chicago, United States Empower Media Full time

    SENIOR SPECIALIST, SOCIAL PERFORMANCE MARKETINGAbout Empower MediaEmpower is America’s largest woman-owned media agency. We develop proactive partnerships with our clients, leaning into the mantra of "What If". We challenge the status quo and uncover incremental sources of growth through proprietary technology. We put brands in attention-grabbing...

  • Senior Specialist Social Performance Marketing

    3 weeks ago

    Chicago, United States Empower Media Full time

    SENIOR SPECIALIST, SOCIAL PERFORMANCE MARKETINGAbout Empower MediaEmpower is America’s largest woman-owned media agency. We develop proactive partnerships with our clients, leaning into the mantra of "What If". We challenge the status quo and uncover incremental sources of growth through proprietary technology. We put brands in attention-grabbing...

  • Senior Specialist Social Performance Marketing

    4 weeks ago

    Chicago, United States Empower Media Full time

    SENIOR SPECIALIST, SOCIAL PERFORMANCE MARKETINGAbout Empower MediaEmpower is America’s largest woman-owned media agency. We develop proactive partnerships with our clients, leaning into the mantra of "What If". We challenge the status quo and uncover incremental sources of growth through proprietary technology. We put brands in attention-grabbing...

  • Digital Media Investment Specialist

    3 days ago

    Chicago, Illinois, United States Starcom Melbourne Full time

    Job DescriptionOverviewThe Investment Supervisor plays a crucial role in driving media buying and investment initiatives for our clients at Starcom Melbourne. This position requires a strategic thinker with excellent communication skills to lead the development, execution, and monitoring of integrated digital media plans.Key ResponsibilitiesDevelop and...

  • Social and Digital Media Strategist

    3 months ago

    Chicago, United States Social Driver Full time

    Job DescriptionJob DescriptionSalary: Location: RemoteAbout Social Driver: Social Driver is a digital agency with the strategies, ideas, creative, and technology to connect with people today, across websites, social media, branding, marketing, advocacy, and more. Our vision is to be the trusted agency partner for our clients. Our company mantra captures our...

  • Senior Media Strategist

    2 weeks ago

    Chicago, Illinois, United States Laughlin Constable Full time

    The Senior Media Strategist is responsible for orchestrating, negotiating, and implementing media initiatives for designated client portfolios. This role entails overseeing daily planning and analytical tasks while fostering robust relationships with media partners, clients, and collaborating agencies. The scope of responsibilities is extensive and not...

  • Executive Director of Digital Media

    5 days ago

    Chicago, Illinois, United States Jobot Full time

    Job SummaryWe are seeking a highly experienced Senior Vice President of Media Strategy to lead our team of media practitioners in delivering end-to-end media services across paid digital platforms. The ideal candidate will have a strong background in advertising and media, with a proven track record of driving strategy for integrated media initiatives.Key...

  • Senior Media Strategist

    2 weeks ago

    Chicago, Illinois, United States Laughlin Constable Full time

    The Senior Media Strategist is responsible for the planning, negotiation, and execution of media initiatives for designated client accounts. This role involves managing daily planning and analysis while fostering strong relationships with media vendors, clients, and partner agencies. The responsibilities are diverse and extensive, aimed at ensuring...

  • Media Associate

    2 weeks ago

    Chicago, Illinois, United States Publicis Media Full time

    Job OverviewCompany OverviewPublicis Media leverages the potential of contemporary media through its renowned global agency brands, including Performics, Spark Foundry, Starcom, and Zenith. As a vital component of Publicis Groupe, which is listed on Euronext Paris (CAC 40), Publicis Media focuses on digital-first, data-driven strategies that enhance client...