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Senior Marketing Specialist

2 months ago


Frisco, United States The Haskell Company Full time

Overview:

In this role, you will coordinate and organize marketing activities, resources and schedules for accomplishment of proposal production, public relations/advertising and marketing/sales objectives of Beer, Wine & Spirits market.

Job Responsibilities:

  • Develop, design and produce qualifications, proposals, presentations, award submittals and other marketing assignments:
    • Review RFP/RFQ and clients needs
    • Compose an outline of criteria/responsibilities
    • Assign responsibilities/monitor deadlines
    • Produce content which best meets clients criteria
    • Write/edit content
    • Lead kickoff and quality review meetings
  • Participate in the planning, development and execution of marketing campaigns/ social media including:
    • Collect and analyze relevant market data
    • Assemble detailed data reports on specific market verticals and clients within the Beer, Wine & Spirits industry
    • Utilize market data to create and disseminate targeted messaging across multiple platforms
    • Research and analyze keywords, develop content, develop landing pages and track click-thru rates, conversion rates and overall ROI
  • Design and edit marketing/business development documents (i.e. digital and print assets) and participate in developing the marketing strategy.
  • Research, organize and prepare analytics/reports.
  • Coordinate public relations, advertising and other outside events (i.e. tradeshows) as required, which may require some travel.
  • Track and maintain internal group database of project descriptions, resumes, standard content, clients, subconsultants, contacts (i.e. CRM).
  • Coordinate and create divisional content for the website.

Education/Experience:

  • Bachelors degree (marketing, communications, English, journalism, business administration or technical field)
  • A minimum of 2 years of relevant experience, with experience in the Architecture/Engineering/Construction (AEC) industry preferred.

Specific Knowledge, Skills, License, Certifications:

  • Proficient in Microsoft Office and Adobe Creative Suite (i.e. InDesign)
  • Ability to work collaboratively in a team environment
  • Organizational and time management skills, multi-tasking and prioritizing
  • Excellent written and verbal communication skills, with strong editing capabilities
  • Extremely detail oriented and acute attention to accuracy
  • Ability to work independently
  • Strong analytical and decision-making skills
  • Understanding of marketing and business development principles
  • Knowledge of AEC industry terminology and procedures

Are you ready to move your career forward, and start the BEST job of your life? Haskell is committed to providing you with the resources to help you grow and discover your potential. We promote an environment that encourages innovative ideas and allows you to develop the best how to get the job done.

At Haskell, we Create Things That Matter and have prioritized our team members' experiences. One of our company pillars is to Provide Team Members the BEST Job of Their Lives and we manifest that in a variety of ways. Our Employee Stock Ownership Plan (ESOP) creates stock ownership for our full-time team members. As an employee-owned company with an ownership culture, we work together for the benefit of our clients and each other.

Haskell offers a very robust and comprehensive benefits package Some of our offerings are:

  • Health, dental, and vision insurance plans
  • Company provided hospital indemnity, accident and critical care plans
  • Retirement savings plan (401k) with company discretionary matching contributions
  • Employee Stock Ownership Plan
  • Paid time off and nine company holidays
  • Professional development and training opportunities to enhance your skills and advance your career
  • Flexible work hours and remote work options
  • Employee assistance programs for physical and mental well-being
  • Opportunities for growth and advancement within the organization
  • AND many more

Environmental Factors and/or Physical Requirements:

While performing the duties of this job, this position is required to have ordinary ambulatory skills sufficient to visit other locations; and the ability to stand, walk, stoop, kneel, crouch, and manipulate (lift, carry, move) light to medium weights of 10-50 pounds. Requires good hand-eye coordination, and arm, hand and finger dexterity, including the ability to grasp, and visual acuity to use a keyboard, operate equipment and read application/form information. The associate frequently is required to sit, reach with hands and arms, talk, and hear.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities:

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, or protected veteran status.

Haskell will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990 and the Americans with Disabilities Act Amendments Act of 2008. The job description will be reviewed periodically as duties and responsibilities change with business necessities. Essential and marginal job functions are subject to modification.

Haskell is a Drug-Free Workplace.

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