Account Manager, Partnership Activation

3 weeks ago

Minneapolis, United States Minnesota Twins Full time
Account Manager, Partnership Activation

About the Minnesota Twins:

At the Minnesota Twins, we are driven by a singular purpose - to up the game, on the field and off. Unwavering in our commitment to deliver championships and be a force for good, our innovative, diverse and incredibly talented team is creating new ways to win, to uplift and to unite. We are proud to be Minnesota's baseball team. We believe in our power to create positive change. We are setting the standard for a modern sports and entertainment brand that shapes a better tomorrow for all.

Position Summary:

The Account Manager, Partnership Activation will oversee the asset execution of assigned accounts, working cross-functionally throughout the organization to ensure fulfillment and provide exceptional customer service to our clients. In collaboration with the Senior Manager, Partnership Activation, the Account Specialist will also provide activation support on additional assigned accounts and/or activations, which may include, but is not limited to, intellectual property rights, in-stadium signage, in-stadium and in-market promotions, traditional media (TV, print, radio), digital media (online, mobile, social), community programs, retail activation, hospitality, private events, behind-the-velvet ropes experiences, as well as any other assets sold by the department.

Essential Duties and Responsibilities:

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • Serve as activation specialist for assigned partnership accounts, working independently and/or with Account Managers to plan, execute, track, and provide reporting on all assigned partners' contractual elements
  • Develop relationships with assigned partners through touch point meetings, phone calls, and partner events
  • Develop and manage sales book of business for media portfolio, managing client relationships from initial contact through execution
  • In collaboration with assigned sales managers/directors, achieve retention targets and goals
  • Plan various corporate partnership activations, including but not limited to, in-game promotions, events, in-market activations, and partner marketing campaigns
  • Assist with preparing department documents including partner playbooks, mid-season updates, end of season recaps, expense reports, budgets, and contracts
  • Serve as an internal liaison and execute processes as assigned
  • Utilize CRM system to track all activity related to partners including deal points, financials, client profiles and client interactions
  • Assist with event day department responsibilities
  • Other duties as assigned by manager
Requirement Experience and Education:
  • Bachelor's degree in Marketing or related degree from an accredited college or university
  • Minimum 3-4 years of similar sponsorship, marketing or agency experience
Essential Knowledge, Skills, and Abilities:
  • Customer service and sales oriented with proven experience building strong client relationships
  • Possess integrity as well as a strong sense of morals and ethics
  • Proactive individual with passion for the role and driven for career success
  • Works well in a team environment and is comfortable interacting with all levels of the organization and outside contacts
  • Excellent communication skills including written and verbal
  • Ability to present ideas clearly and concisely
  • Strong planning and organizing skills
  • Can prioritize work activities and use time efficiently
  • Dependable and consistently at work on time
  • Follows instructions and responds to managers
  • Ability to sell incremental programs to existing partners
  • Adapts to change in the work environment and handles competing demands
  • Delivers work by or ahead of deadline and thrive within a fast-paced environment
  • Strong computer skills, specifically in Microsoft Word, Excel and PowerPoint
Preferred Knowledge, Skills, and Abilities:
  • Previous agency or in a team experience.
Physical Requirements:
  • Ability to lift items weighing as much as 25 pounds
  • Must be able to work in a seated position for majority of workday
  • Must be able to be productive utilizing a computer keyboard and telephone
  • Must be able to be productive in a work environment where the noise level can be high at times
  • Specific vision abilities include close vision and ability to adjust focus
  • Must be able to walk steps to visit fans during games
  • Must be comfortable walking to navigate the facility to access the office, dining room, etc.
  • Must be able to work extended hours and/or weekends as required by deadlines and event scheduling


Are you excited about the opportunity but don't meet every single requirement? We encourage you to apply anyway Studies have shown that women and people of color are less likely to apply for a job if they don't meet every qualification. At the Minnesota Twins, we are dedicated to building a diverse and inclusive workplace.

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