Director, Product Marketing

6 days ago


San Francisco, United States Snap Full time

Salary: $159,459 per year - estimated

Location: San Francisco, California

Company: Snap

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

The Product team uses creativity, insights, and operational excellence to steer our product vision across Snap Inc. This team of designers, scientists, and product managers works in a highly collaborative environment to build the products and experiences that innovate and improve the performance of Snap's advertising platform and user experiences. Together these teams drive value and success to our customers and bring our community together in new and special ways.

Job Title: Director of Product Marketing

What you’ll do:

  1. Partner with our Product Management, Sales, and other cross-functional teams to define the GTM strategy, and drive the growth and adoption of Snap’s Ads Business products.
  2. Establish the vision for how new and existing products are brought to market and lead cross-functional initiatives that capture growth opportunities externally.
  3. Plan and implement go-to-market per region, and deliver adoption and growth of the products in partnership with cross-functional teams within Snap.
  4. Lead market feedback collection, prioritization, and business case development for product and engineering resourcing across our ads products.
  5. Facilitate product testing with customers and partners to validate the products as part of the product development process.
  6. Build, mentor and grow a team to execute against a long-term go-to-market strategy and act as a functional lead to develop PMMs.
  7. Influence key decisions on growth and implementation of scalable, reliable, and cost-effective solutions.
  8. Iterate quickly without compromising quality and raise the bar on operational excellence.
Knowledge, Skills & Abilities:
  • Ability to collaborate strategically with all facets of an organization from C-Levels through to sales teams, product management leaders, and other cross-functional teams.
  • Ability to inspire and be an effective mentor to direct report and cross-functional teams.
  • Ability to execute against defined objectives both tactically and strategically.
  • Ability to initiate and drive emerging projects from strategy to completion.
  • Ability to communicate results clearly and effectively across a matrix organization.
  • A seasoned strategic leader and product-minded thinker.
Minimum Qualifications:
  • BS/BA degree or equivalent years of experience.
  • 10+ years of experience in product marketing, product management, and advertising technology.
Preferred Qualifications:
  • 10+ years in a senior management role at a consumer technology company.
  • Experience in quantitative analysis or data science.
  • Experience with product design or product management.

If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

Our Benefits: Snap Inc. is its own community, so we’ve got your back We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success

Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.

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