Media Supervisor, National Video Investment

1 month ago


Chicago, United States Starcom Full time
Job DescriptionJob DescriptionCompany Description

Who is Starcom: 
With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more.

Job Description

What You’ll Do:
The Media Investment Supervisor focuses on media buying/investment initiatives and servicing our client in the creation, execution, and monitoring of integrated media plans to secure the best investment options across a variety of channels to maximize reach to targeted consumers. The ideal candidate for this position will be a thoughtful decision-maker with the proven ability to lead strategic buying initiatives.

Responsibilities:

  • Own tactical plan development, recommendation, building, and negotiations across their respective channels
  • Thorough knowledge of the principles of on/offline marketing and advertising as well as an understanding of media concepts and terms
  • Assist with the evaluation of media plans of National TV linear, cinema, and video on demand (VOD)
  • Gather data to create reports including Rankers, Dimensions, overnights, etc. 
  • Collaborate with key partners including Client Ops, Strategy, Analytics, and external agencies
  • Assist with deck writing, budget and channel allocation, and audience development 
  • Analyze data to inform purchase and channel allocation and prepare post-buy documents 
  • Screen content per client's guidelines & budget allocations  
  • Lead strategic planning initiatives including deck writing, budget and channel allocation and audience development
  • Oversee day-to-day campaign execution and is responsible for ensuring campaigns deliver on KPIs 
  • Support development of strategic approach and experience design by delivering channel ideas and providing the link to reality of historical performance and in-market opportunities
  • Build strong relationships with client counterparts and manage day to day relationships
  • Responsible for management, development, and mentorship of Associates/Sr. Associates
Qualifications

Qualifications:

  • Bachelor’s degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights   
  • 2+ years of related media buying experience
  • Extensive knowledge of National Video management (Digital video and Broadcast TV) and Digital (Display, video, Social, Mobile, etc.)
  • Ability to work independently and collaboratively with a variety of groups
  • Excellent verbal and written communication skills; demonstrated ability to translate and present complicated ideas in a simple, and easy to understand yet creative style
  • Willingness to learn and create solutions that challenge the status quo
  • Exceptional critical thinking and problem-solving abilities with the ability to think unconventionally in proposing solutions
  • Negotiation and influence skills – steeped in industry, brand, and competitive knowledge
  • A proven ability to multi-task and manage multiple projects effectively; ability to deliver high-quality work within tight deadlines
  • Strong attention to detail
  • Previous team management experience desired with ability to effectively coach and develop others is a plus


Additional Information

Additional Information
Starcom is an Equal Opportunity Employer.  Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.  

The Power of One starts with our people  To do powerful things, we offer powerful resources.  Our best-in-class wellness and benefits offerings include:

  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements
  • ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
  • Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.



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