Media Sales, Business Development Manager
3 months ago
Blavity, Inc. is a venture-funded media and technology company, founded in 2014 around a simple idea: enable Black millennials to tell their own stories. Today, we are home to the largest network of platforms and lifestyle brands serving the multifaceted lives of Black millennials & Gen Z through original content, video, unique experiences, and product solutions. Blavity Inc. has evolved into a market leader for Black media, reaching 250 million users per month through our growing brand portfolio, including Blavity, Blavity360º, Shadow & Act, AfroTech & Talent Infusion, 21Ninety, Travel Noire, and Home & Texture. Our Blavity, Inc. employee community is composed of passionate, energetic, and culturally conscious individuals working together to deliver value to each other, the company, and our clients. We are always searching for new additions to our community that will help us continue to scale, contribute meaningfully to our culture, and advance our strategic direction.
Job Summary: Blavity Inc. is seeking a Media Business Development Manager (BDM) to drive revenue and own and manage a book of business and clients for direct Ad Sales, experiential, custom content, and large brand campaigns. This is a quota-carrying, client-facing role that primarily collaborates with the ad Operations team, integrated marketing, and Customer Success team. The ideal candidate has a passion for results, product knowledge, and has strong rapport-building skills; which allows them to continuously acquire new business.
This position reports directly into the Blavity Media Group revenue organization.
Responsibilities
- Sell Blavity Media Products (Direct, Social, Custom Content, Experiential) across our portfolio of sites by presenting our solutions against the client’s digital campaign objectives
- Manage the entire sales cycle from finding a potential client to securing a deal
- Conduct research to identify potential clients in the target market
- Reach out to prospects through cold calls, emails and leveraging your prior connections
- Respond to inbound inquiries and qualify leads by understanding the prospect’s business needs, budget, and timeline
- Follow up with prospects to maintain engagement and build relationships
- Cultivate and lead the negotiation process by leveraging financial models to illustrate potential ad revenue, and offering strategic alternatives that serve to maintain mutually beneficial terms
- Schedule and execute virtual and face-to-face meetings with potential and existing clients in order to build meaningful client relationships
- Meet or exceed quarterly revenue goals by closing net-new business, and growing existing accounts
- Closely collaborate with Customer Success and Sales Operations on active campaigns to ensure healthy relationships and that billing needs are met
- Maintain pipeline updates and accuracy of opportunity tracking from early stage to late stage in Salesforce and other platforms; managing and communicating to cross-discipline leads key needs; staying on the pulse of all media new business generation
- Collaborate with and coach sales planners in designing impactful sales strategies
- Ideate with integrated marketing campaigns and work with media planners to set strategies for hitting client goals.
Qualifications
- Education: Bachelor's Degree – Business or equivalent preferred
- Experience: 3-5+ years proven track record in carrying a 2M+ quota within brand and media agency Sales, with an existing book of business
- Technologies: Fluent in Microsoft Office, Google Suite and Salesforce
- A strong understanding of online advertising (e.g. Direct, Social), related technologies (e.g. Google Ad Manager, DCM), and advertising nomenclature (e.g. targeting, viewability, etc.)
- Experience at a fast-growing startup, large consumer Internet/eCommerce, ad tech, or digital media company
- High-energy, company-first, positive attitude
- Must be motivated to work hard in a fast-paced environment
- Excellent communication and analytical skills; outgoing and sociable; willing to wear multiple hats
- A healthy appreciation of GIFs and Black culture
Details:
- This is a Full-Time, Remote position.
- The base salary range for this role is $80 - $95,000 + Commission
To apply, please submit your resume and cover letter online at BlavityInc.com/Careers.
Blavity is committed to creating a diverse environment free of discrimination and harassment, and building a team that represents a variety of backgrounds, perspectives, and skills.
Blavity is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, HIV Status, veteran status, or any other status protected by the laws or regulations in the locations where we operate.
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