Bilingual Enrollment Specialist
3 weeks ago
ROLE PURPOSE
The Enrollment Specialist plays a vital role in SSH achievement of enrollment goals by promoting and selling our Spanish immersion preschool program to prospective clients and new families. As the first point of contact for new families, you will gain insights into family needs and provide relevant information on specific programs. Through phone calls, emails, in-person tours, and community events, you will support new families in their search for an excellent preschool learning experience. In addition, you will serve as the internal enrollment champion equipping SSH leaders with knowledge and skills to drive enrollment.
KEY RESPONSIBILITIES
- Empathize with Prospective Families: Demonstrate genuine empathy, understand their needs, and translate these insights into effective strategies.
- Implement Enrollment Strategies: Develop and execute promotion and sales strategies to achieve and surpass enrollment targets in your designated area.
- Conduct Engaging Tours: Provide immersive and inspiring tours for prospective parents as needed.
- Follow Up Promptly: Reach out to all leads through personal calls, emails, and direct mail in a timely manner.
- Facilitate Smooth Transitions: Foster strong relationships with prospective families and school staff to ensure a seamless handoff experience.
- Guide Enrollment Process: Assist parents through each step of the enrollment process and required documentation.
- Maintain Program Knowledge: Stay well-informed about SSH programs, services, and options to effectively communicate our brand promise.
- Train Enrollment Staff: Educate and onboard SSH leaders (Directors, Office Managers, Corporate staff) in best practices, tools, and programs for enrollment.
- Create Effective Communications: Develop and deliver on-brand communications designed to convert prospective families.
- Track and Improve Enrollment Data: Accurately maintain and track enrollment metrics and implement plans to enhance performance.
- Utilize Lead Management System: Leverage the Intelikid Lead Management system to ensure accurate data capture and presentation to drive enrollment actions.
- Coordinate Community Events: Collaborate with the Director of EM&C to design and execute SSH’s strategic participation in enrollment-related community events.
- Ensure Availability of Materials: Make sure that schools have sufficient enrollment materials available for touring and inquiring families
KNOWLEDGE, SKILLS, & ABILITY
- Strong drive for results
- Confident and persuasive communicator
- Ability to prioritize, multi-task and organize for results
- Curious and Empathetic Passion for working with parents and young children
EDUCATION & EXPERIENCE REQUIRED
- Experience in a sales role with a proven track record for meeting & exceeding targets
- Proficient in MSOffice: Word, Excel, Outlook, Teams
- College degree or equivalent experience desired
- Bilingual (Spanish/English) required
PHYSICAL & TRAVEL REQUIREMENTS
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job
- Light to moderate lifting is required of up to 25lbs
- Sitting for long periods of time
- Ability to walk through campus conducting tours
- Ability to set up, stand and walk for long periods of times at events
- Repetitive motions
- 10% Travel
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