Public Relations Manager
2 months ago
What is Fizz
Fizz is a social app that allows students to connect with their campus. Each Fizz community has a private and moderated feed of anonymous posts, authored by verified students, providing the most entertaining, relatable, and interesting conversations about student life.
Students can post questions, memes, polls, and chat with other verified students while maintaining control over their identity and privacy. Fizz communities prioritize safety, authenticity, and inclusion through community-based moderation.
Founded by two Stanford dropouts, Fizz is currently expanding to colleges across the US with a mission to redefine the "social network" in a time when legacy platforms lack authenticity and are filled with curated highlight reels.
What we've done
We first launched Fizz at Stanford in July 2021 and have since seen >95% of undergraduates join the app, half of which use Fizz every day. Since then, we have raised over $41 million from NEA, Owl Ventures, and Lightspeed, built a rock-solid engineering team with decades of experience at top tech companies, and expanded Fizz to be the dominant community platform at 200+ colleges.
Description
We are looking for our first Public Relations Manager/Director to promote our image. You'll collaborate with our leadership team to develop and implement media strategies and strategic content to help us tell our story. This is a new role for us and an exciting opportunity for the right candidate to help us shape our PR program and grow with us.
This is an onsite position based out of our Palo Alto, CA office and will report directly to the CEO. You MUST be currently located in the San Francisco Bay Area to be considered for this role.
Primary Responsibilities:
- Collaborate with leadership to ensure consistent messaging and alignment with our objectives and marketing programs across multiple platforms including print, radio, television, and social media
- Develop and implement PR strategies, plans, timelines, and news cycles that align with company goals
- Handle US media relations, initiatives, and press releases
- Manage press and placements, including media mentions, coverage reporting, and landscape monitoring
- Identify, build, and maintain strong relationships with key media outlets, journalists, and industry influencers
- Proactively craft and pitch stories and secure media coverage
- Lead the creation of strategic content, including written and video content, blogs, storylines, company statements, and more
- Drive positioning and messaging for major company initiatives, and responses to key industry issues and news
- Prepare and present regular reports on PR activities, media coverage, and campaign performance to leadership
- Track, analyze, and monitor media coverage
- Proactively respond to inquiries or potential crises
- Help manage day-to-day relationship with external PR agency as needed
Requirements:
- 6+ years of related public relations experience, preferably with both in-house and PR agencies
- Strong connections in the journalism and media world
- Experience in a Social Media company is a distinct plus
- Experience partnering closely with leadership to develop messaging and positioning, crafting storylines, press releases, and talking points
- Experience creating content and creative assets that reach audiences across various channels
- Strong experience working with business, trade, industry media outlets, and reporters
- Self-starter who demonstrates creative and critical thinking abilities
- Excellent written and verbal communication skills
- Experience working in tech start-up environments preferredFamiliarity with trends in the college/university space a plus
- Bachelor's degree in Communication, Public Relations, Journalism, or a related field
Fizz is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant, candidate, or employee on the basis of race, color, religion, creed, national origin or ancestry, sex, gender, gender identity, gender expression, sexual orientation, age, physical or mental disability, medical condition, marital/domestic partner status, military or veteran status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations, or ordinances.
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