Marketing Manager

1 month ago

Fort Worth, Texas, United States Koddi Full time

Our Koddi internal marketing team is looking to hire a Marketing Manager who will play a leading role in planning, creating and delivering Koddi's company messaging – both internally and externally - to ensure its leading position globally in commerce media is recognized by the market and the media.​​ This role will be a part of the global marketing team supporting demand generation and customer growth across the company currently supporting activity in the US, EMEA and APAC.​

In order to contribute to our goal of increasing visibility of the Koddi brand, this role will be responsible for social media management, email campaign management, website content and blog updates, as well as supporting events, public relations and other administrative requests.

What you will do

  • Develop and execute social media plan to increase brand visibility and engagement
  • Create and curate engaging content for various social media platforms
  • Monitor social media trends and audience behavior to refine strategies
  • Design visually appealing graphics and images for social media posts
  • Ensure consistency in branding and visual elements across all social media channel
  • Create and manage email lists for targeted and segmented campaigns
  • Design and execute email campaigns using Figma and HubSpot, ensuring visually appealing layouts
  • Implement A/B testing to optimize email subject lines, content, and calls-to-action
  • Create and manage segmented email lists for targeted marketing efforts
  • Implement list hygiene practices to ensure data accuracy and compliance with regulations
  • Collaborate with other teams to leverage customer data for personalized campaigns
  • Manage and update website content to ensure relevance and accuracy
  • Schedule and publish blog posts
  • Implement SEO best practices for website content optimization
  • Manage and evolve sales decks
  • Work with Commerce Media team to create product marketing assets
  • Maintain and evolve brand guidelines as needed
  • Organization of brand assets
  • Support major event administration and own select smaller events
  • Coordinate agency and award submissions
  • Help to support, grow and develop employer branding

What skills and experience you bring

  • 3-5 years B2B marketing experience in a high-growth tech company
  • Proven track record of developing and implementing creative social media campaigns that drive engagement and grow reach
  • Ability to develop effective email marketing campaigns and proficient in email tools such as Hubspot
  • Strong design skills in PPT and other tools.
  • Ability to create animated video a bonus
  • Great aesthetic eye
  • Experience/understanding of digital media
  • Self-motivated and possess a can-do attitude
  • Energy, impeccable integrity and personable demeanor
  • Detail-oriented and organizedIn possession of strong creative thinking and problem-solving skills
  • A strong team player and communicator who can collaborate across the business
  • Can demonstrate an ability to work collaboratively with customers, management and peers.

Other requirements

  • Ability to travel a min of 10%, but as needed for core industry events
  • Must have a valid US Passport

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