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Marketing Brand Strategist

2 months ago

Fort Worth, Texas, United States Howell Instruments Inc Full time
Marketing Brand Strategist

Howell Instruments Inc is seeking a visionary and skilled professional to become a vital part of our innovative marketing team. As the Marketing Brand Strategist, you will play a crucial role in crafting and implementing brand marketing initiatives aimed at boosting brand visibility and fostering customer loyalty.

Key Responsibilities:

  • Devise innovative strategies to enhance the company's brand image.
  • Design and execute engaging marketing campaigns across multiple platforms.
  • Evaluate campaign effectiveness to refine future marketing strategies.
  • Oversee resource allocation to support the annual marketing strategy.
  • Manage social media profiles and interact with the target demographic.
  • Lead the creation of marketing materials and promotional content.
  • Conduct market analysis to gain insights into consumer preferences and trends.
  • Keep abreast of the latest marketing developments and technologies.
  • Analyze competitor information to assess public perception.

Qualifications:

  • Bachelor's Degree in Marketing or a related discipline.
  • A minimum of 5 years of experience in marketing and brand development.
  • Proficient in Adobe Creative Suite and Microsoft Office applications.
  • Exceptional written and verbal communication abilities.

We provide a competitive compensation package along with benefits, including health and dental insurance, profit-sharing opportunities, and paid leave. Join our organization and contribute to a company that prioritizes creativity and forward-thinking.

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