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Senior Upstream Product Manager
4 months ago
Additional Locations: N/A
Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance
At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we'll help you in advancing your skills and career. Here, you'll be supported in progressing - whatever your ambitions.
Interested in hearing from a Product Manager at Boston Scientific? Check out our video featuring Brian to learn more about the role:
About the role:
This Senior Product Manager will be responsible for leading the upstream marketing activities for the IO&E portfolio, including embolization products within our PI IO&E Franchise. This role is primarily focused on the development and execution of strategic business and tactical plans for the Obsidio Conformable Embolic (Obsidio).
Your responsibilities will include:
Marketing Strategy:
- Demonstrate command of key business trends and market conditions through market research, clinical literature, metrics, coordination with customer interfacing teams and personal interaction with key customers
- Develop and manage Claims Matrix and evidence plan to support future commercial market entry
- Ongoing support and refinement of business cases, market revenue and segmentation models in partnership with Market Strategy and Finance
- Conduct marketing research projects as needed to gather insights to drive decision-making
Product Life Cycle Management:
- Support product development activities across multiple internal and external groups such as R&D, Packaging and Labeling, Regulatory, Clinical and Operations
- Develop and execute global customer input plans to inform product development decision-making by partnering with cross-functional core team members
- Drive "Voice of Customer" (VOC) throughout the technology development process to ensure market specifications are incorporated throughout each project phase
- Develop market specifications that appropriately capture customer and business needs
- Track performance against objectives and plans, formulating new approaches and strategies as needed
- Support the Global Product Marketing strategy
- Act as Marketing lead on project core teams
- Exhibit professional maturity and help to foster an open, challenging, stimulating and positive environment that enables colleagues and team to be their best
Market Analysis and Competitive Tracking:
- Develop an understanding of current and future market dynamics and the competitive landscape
- Monitor, track and report out on competitive activities and timelines
- Identify gaps in the market
KOL / Stakeholder Engagement:
- Execute and participate in multiple physician advisory boards ensuring all HCP engagements are managed in accordance with Boston Scientific's compliance policies
- Support pipeline discussions around future portfolio including hands-on demonstrations and presentations to physicians
- Develop a support structure and relationship with sales representatives and sales management
- Lead market research to help define launch strategy
- Provide feedback on the go-to-market approach, marketing messages, pricing considerations
- Provide technical and product expertise to downstream and commercial teams and assist in initial training as needed
Required qualifications:
- Bachelor's degree in marketing, engineering, or healthcare
- 5+ years prior product management, strategic marketing or consulting experience
- Positive, energetic personality, comfortable in front of groups/customers
- Strong analytical, quantitative, financial modeling, and strategic thinking skills
- KOL engagement and experience managing multiple physician collaborators
- Demonstrated success supporting and/or managing complex projects
- Ability to work effectively in a team-based environment and partner with internal/external stakeholders
- Ability to engage and influence cross-functional colleagues, even without direct reporting relationships
- Demonstrated ability to develop deep clinical or technical expertise
- Excellent communication and interpersonal skills to mobilize key stakeholders and engage leadership
- Ability to travel up to 30% both domestic and international
Preferred qualifications:
- MBA in Marketing, Strategy, Entrepreneurship etc.
- Prior experience working in the healthcare industry or a regulated environment
Requisition ID:581301
As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most - united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do - as a global business and as a global corporate citizen.
So, choosing a career with Boston Scientific (NYSE: BSX) isn't just business, it's personal. And if you're a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you
Boston Scientific is an Equal Opportunity Employer – Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Disability, Veteran