Manager of CRM

4 weeks ago


Camden, New Jersey, United States teamworkonline Full time
WHO WE ARE:
Founded by Josh Harris and David Blitzer, Harris Blitzer Sports & Entertainment (HBSE) includes in its portfolio the Philadelphia 76ers, the New Jersey Devils, leading venue Prudential Center in Newark, N.J., the Delaware Blue Coats, and the Utica Comets. Led by some of the best and brightest minds across a diverse spectrum of industries, HBSE positions itself as one of the most pioneering, innovative global sports and entertainment businesses to date. HBSE also strives to positively impact the local communities in which it operates through the powerful platform of sports.

HBSE offers an energetic work environment built on collaboration, growth, and a quest to excel in everything we do. Prudential Center in downtown Newark, N.J. hosts more than 175 concerts, family shows and special events annually and is the fourth-ranked sports and entertainment venue in the U.S. by Pollstar and Billboard. It is home to the New Jersey Devils, a renowned NHL franchise with three Stanley Cup championships and a proud, passionate fan base.

The Philadelphia 76ers organization is one of the most storied franchises in American sports, led by some of the best and brightest minds across a diverse spectrum of industries, HBSE positions itself as one of the most pioneering, innovative global sports and entertainment businesses to date. The 76ers have attracted the industry's top leadership talent from the NBA, NFL, NHL, MLB, MLS, UFC and NCAA, resulting in one of the most exciting, rewarding, and dynamic work environments within the sports industry. The 76ers offer a best-in-class workplace culture built on collaboration, growth, and a quest to excel in everything we do.

OUR COMMITMENT TO DIVERSITY:
At HBSE, we engage, represent and reflect diverse voices of employees, players fans and communities. We are dedicated to hiring the best talent that is reflective of where we live, work and play – across all groups and levels; supporting and developing every employee to reach their potential; and creating an inclusive environment that allows team members to bring their true authentic selves to work.

Position overview:
As the Manager of CRM, you will be responsible for developing, implementing, and leading HBSE's CRM strategies that build and enhance relationships with fans, drive revenue and retain revenue across different departments.

The Manager of CRM should have experience maintaining a stable CRM environment, knowledge of how to drive cross-functional adoption of CRM tools and strategies, and the ability to implement and manage best-practice operations within the platform.

Responsibilities include, but are not limited to the below:
  • Develop and execute a comprehensive CRM strategy designed to monitor and enhance fan engagement, acquisition and retention
  • Supervise day-to-day CRM administration including data hygiene, data manipulation, and user management and training
  • Evaluate and recommend CRM best-practices that improve data integrity and enhance user interface and adoption
  • Work cross-functionally with internal stakeholders to support sales campaign strategy by managing the lead universe, monitoring customer insights and measuring performance
  • Create reports and dashboards to evaluate ticketing, premium, and partnership campaign KPIs
  • Collaborate with the analytics team to execute recommendations from predictive modeling including but not limited to season ticket member retention targeting, lead scoring and efficient sales outreach.
  • Assist to implement internal and external data governance guidelines, including but not limited to ongoing audits of CRM and its processes
  • Ensure platform features and operations are in compliance with relevant data privacy requirements (GDPR, CCPA, etc)
  • Foster collaborative relationships across the organization while serving as a point of contact for internal stakeholders and external vendors
  • Perform other duties as assigned by management

Qualifications:
  • BA/BS degree in a relative field or equivalent work experience required
  • Minimum two (2) years of experience in CRM campaign creation, workflow, and execution
  • Proficient knowledge of database architecture and SQL is preferred
  • Experience with data visualization tools (Tableau, PowerBI, etc)
  • Must possess exceptional attention to detail, communication, time management, and organizational skills

Working conditions:
  • Travel Requirements: May be required to travel on rare occasions (


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