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Content Manager, Business Development
2 months ago
- Build strong relationships with the internal Outlyr team and gain an understanding of overall business and priorities.
- When brands reach out, you'll dive in to learn about their goals, listen with intention, and craft a compelling case to showcase why Outlyr is the perfect partner to help their business.
- Develop and design high-quality sales and marketing materials inclusive of presentations, case studies and proposals for new business RFP responses. When a brand wants to get to know us, you'll help to lead the storytelling in our response - gathering our most impressive case studies and company highlights, weaving them into a dynamic narrative that speaks directly to their interests.
- Tailor storytelling content with smart brevity to address specific requirements with best-in-class solutions
- Continue to evolve and elevate our case studies and sales & marketing materials to ensure they reflect our latest and greatest and most relevant, capturing the essence of unique team and our work.
- Integrate research, data and insights to support the development content and materials, ensuring accuracy, consistency and alignment with Outlyr guidelines and value proposition
- Stay up-to-date with industry trends, best practices and emerging technologies (AI) to continuously improve the quality, effectiveness and efficiency of sales and marketing materials
- Support Outlyr events to create engaging sales materials for owned and operated events and assist team members as needed
QUALIFICATIONS
- Significant experience with building and responding to RFPs
- Proven track record in content creation including 8+ years in events and partnership sales experience
- Excellent verbal, written communication (writing, editing & proofreading), and presentation skills
- Track record in translating complex information into clear and compelling content
- Strong project management skills, balancing multiple priorities with the ability to meet deadlines in a fast-paced environment
- Proficient in Microsoft PowerPoint and SportsDigita
- Significant knowledge or background in events and/or brand marketing, golf industry background a plus
- Strong problem solving and analytical skills
- Expectation of travel up to 25% for support of events, teammates and client engagement inclusive of weekends and holidays, as needed
- Must be available to work full time in the Dallas Outlyr office