Director of Marketing

3 weeks ago

New York, New York, United States Gynger Full time

About Us:

Gynger is the first embedded financing platform built for buyers and sellers of technology. We simplify the end-to-end purchasing process by enabling businesses to pay, finance, and manage all of their technology expenses from one platform. For sellers, we provide an opportunity to extend flexible payment options to their customers while still getting paid upfront.

Gynger recently announced its $20 Million Series A funding led by PayPal Ventures and $100 Million debt facility from CIM. Additional world-class investors include Gradient Ventures (Google's AI-focused venture fund), Velvet Sea Ventures, BAG Ventures, Deciens, Vine Ventures, Upper90, Quiet Capital and m]x[v Capital.

Gynger was founded by serial entrepreneur Mark Ghermezian, the co-founder and founding CEO of Braze, a now ($4B+) publicly traded company. Gynger is revolutionizing how companies buy and sell technology, disrupting a $4.7 trillion dollar industry. To date, Gynger has facilitated thousands of payments for its customers across hundreds of vendors, including AWS, Google Cloud, Okta, Cisco, Salesforce, HubSpot, Oracle, GitHub, Snowflake and Amplitude.

Gynger is on a mission to help companies scale with the technology they love. We are based in NY and are growing at an exceptional rate. If you're looking for an opportunity to disrupt an industry and leave your mark, Gynger is the company for you.

Overview:

We are seeking a seasoned Director of Marketing to expand our reach and drive our marketing efforts forward through focused product marketing campaigns and sales enablement. This role requires a mix of analytical thinking, data-driven decisions, creativity, and interpersonal skills to effectively communicate and collaborate across departments.

To be successful in this role, you need to be adept at both strategic thinking and tactical execution, with a strong understanding of the customer journey and how to influence it at various stages.

This is an exciting opportunity to be the senior marketing hire at a high growth, category creating startup. You will have exposure to all aspects of the business and be given the opportunity to build what will be the marketing foundation of the company. You will report to the VP Revenue, but will collaborate across all other teams and executives directly.

In this position, you will...

  • Develop and refine the product positioning and messaging that resonates with our target audience and differentiates our products in the market.
  • Lead the go-to-market strategy and execution for new products and features, working closely with cross-functional teams including: Product & Engineering, Credit, Finance, Sales, and executive leadership.
  • Utilize market research and competitive analysis to stay ahead of industry trends and identify market opportunities.
  • Create compelling sales enablement and training materials to empower the sales team.

You have...

  • 3-7 years of experience in product marketing (5+ years preferred) in the B2B SaaS startup space.
  • Ideally, experience owning product marketing at a startup through it's early growth phases (i.e. Series A and/or Series B).
  • Ideally, strong experience and proficiency leveraging the tools in our marketing tech stack: Hubspot, Klaviyo, Webflow, etc.
  • Work out of our NYC office 4 days/week (Monday through Thursday).

We Offer...


• The opportunity to join one of the fastest growing Fintech Series A companies in NYC.


• The ability to revolutionize the B2B SaaS market.


• A tight-knit, collaborative team who are passionate about building startups.


• Competitive salary, equity, flexible PTO, and robust benefits.


• Built-In 2024 "Best Places to Work."

Our Values:

Win Together - Move, grow, and win as a team.

Be Accountable - Be true to yourself, to your team and to your customers.

Stay Curious - Dig deep and always thirst for knowledge.

Listen to Understand - Uncover what is really being communicated.

Go Above & Beyond - Go the extra mile and unlock the thrill of being a pioneer.

We're focused on building and fostering a diverse, flexible, and inclusive space that allows our team members to thrive. We're an Equal Opportunity Employer and consider applicants without regard to race, color, national origin, gender, sexual orientation, genetics, age, marital status, veteran status, disability status or any other basis forbidden under federal, state, or local law.

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