Director of CAR-T Patient Marketing

1 month ago


Santa Monica, California, United States Gilead Sciences, Inc. Full time

For Current Kite Pharma Employees and Contractors:

Please log onto your Internal Career Site $) to apply for this job.

We're here for one reason and one reason only – to cure cancer. Every moment is dedicated to developing treatments and every action moves us one step closer to our goal. We've made incredible scientific breakthroughs and our pioneering personalized CAR T-cell therapies have changed the paradigm. But we're not finished yet.

Join Kite, as we make even bigger advances in cancer therapies, and help shape where our business and medical science goes next.

We believe every employee deserves a great leader. People Leaders are the cornerstone to the employee experience at Gilead and Kite. As a people leader now or in the future, you are the key driver in evolving our culture and creating an environment where every employee feels included, developed and empowered to fulfil their aspirations. Join Kite and help create more tomorrows.

Job Description

We are seeking a highly motivated individual to join us as the Director of CAR-T Patient Marketing who will play an important role in driving patient and caregiver comfort and openness to CAR-T in the US market. Responsible for the development and pull through of the US Patient Marketing Strategy and Patient Marketing Plan of Action, the Director's execution of the patient marketing strategy will support the overall US Commercial strategic imperatives and YES/TEC brand strategy. Additionally, the Director is responsible for campaign development and execution, messaging, personal and non-personal tactics, media, advocacy, coordination with US Commercial counterparts, and being a patient marketing subject matter expert. Internally known as a Director of Marketing, this person will also be responsible for gaining buy-in, approval, and endorsement of the strategy as well as communicating and providing updates to senior leadership at Kite.

With a strong understanding of the US market, identifying key dynamics impacting utilization and sharing insights with the cross functional Brand teams to help shape the US strategy, the Director of CAR-T Patient Marketing will operate in a fast-paced environment with high expectations and a patient focus that drives the need for quality deliverables and performance. Reporting to the Executive Director of US Marketing, the Director's focus will also include planning and implementation of appropriate patient marketing activities.

To develop and foster meaningful connections with stakeholders, we would prefer that this Director be located at Kite's Santa Monica, California headquarters (3 days per week onsite required) and would provide a generous relocation package as necessary.

Key Responsibilities of the Director of CAR-T Patient Marketing include:

  • Lead the US Patient Marketing Commercial Strategy in alignment with Brand Marketing (HCP and OMNI)
  • Translate market research findings into impactful insight, strategies and tactical plans
  • Lead development, implementation, and measurement of launch campaigns, messaging and tactics
  • Lead and manage the work of multiple external strategic partners including agency of record and internal departments including marketing, GACO/GDDI, legal, regulatory, medical affairs, and payer/access marketing
  • Lead projects and materials through the legal, regulatory, and medical review process to final production
  • Manage marketing cost center budget in coordination with team members as appropriate
  • Engage often with opinionleaders to develop advocacy and ensure creation of high impact, high value marketing resources and engagement

Basic Qualifications:

Doctorate and 8+ years of experience

OR

Master's Degree and 10+ years of experience

OR

Bachelor's Degree and 12+ years of experience

OR

Associate Degree and 14+ years of experience

OR

High School Diploma/GED and 16+ years of experience

Preferred Qualifications:

  • MBA, or other advanced science Degree
  • Proven ability to lead marketing and cross-functional teams with excellentinterpersonal skills in order to lead, interact with, resolve conflict and drive consensus among individuals from a variety of cultures and disciplines
  • Excellent critical thinking skills with ability to formulate, develop, and execute multi-dimensional marketing strategies
  • Detailed understanding of both the clinical aspects and business of hematology / oncology and cell therapy specifically
  • Experience in pharma or healthcare
  • High-level critical thinking with the ability to concisely translate and communicate sophisticated data and concepts to a broad audience
  • Excellentcommunication skills, highly proficient presenter, able to gain credibility, gain trust and influence at all levels
  • Experience in developing, reporting, and communicating related marketing metrics
  • Comfort with uncertainty and demonstrated ability to exercise sound judgment under tight timelines and independentlydetermine appropriate action where precedent may not exist
  • Results-orientation with a bias for action, sense of urgency, and tangible results
  • Strategic orientation and ability to quickly adapt plans in response to a rapidly evolving market
  • Demonstrated excellence in project management and effectively leading multiple projects/priorities, set direction, align work efforts, and ensure outstanding execution
  • Strongunderstanding of legal and regulatory environment in pharmaceutical promotions, pharma industry guidelines, and other compliance-related issues

Does this sound like you? If so, please apply today

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The salary range for this position is: $201, $260, Kite considers a variety of factors when determining base compensation, including experience, qualifications, and geographic location. These considerations mean actual compensation will vary. This position may also be eligible for a discretionary annual bonus, discretionary stock-based long-term incentives (eligibility may vary based on role), paid time off, and a benefits package. Benefits include company-sponsored medical, dental, vision, and life insurance plans*.

For additional benefits information, visit:

  • Eligible employees may participate in benefit plans, subject to the terms and conditions of the applicable plans.

Kite is a biopharmaceutical company engaged in the development of innovative cancer immunotherapies with a goal of providing rapid, long-term durable response and eliminating the burden of chronic care. The company is focused on chimeric antigen receptor (CAR) and T cell receptor (TCR) engineered cell therapies designed to empower the immune system's ability to recognize and kill tumors. Kite is based in Santa Monica, CA. For more information on Kite, please visit . Sign up to follow @KitePharma on Twitter at .

For jobs in the United States:

As an equal opportunity employer, Gilead Sciences Inc. is committed to a diverse workforce. Employment decisions regarding recruitment and selection will be made without discrimination based on race, color, religion, national origin, gender, age, sexual orientation, physical or mental disability, genetic information or characteristic, gender identity and expression, veteran status, or other non-job related characteristics or other prohibited grounds specified in applicable federal, state and local laws. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Era Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who require accommodation in the job application process may contact for assistance.

For more information about equal employment opportunity protections, please view the 'Know Your Rights' ) poster.

NOTICE: EMPLOYEE POLYGRAPH PROTECTION ACT )

YOUR RIGHTS UNDER THE FAMILY AND MEDICAL LEAVE ACT

PAY TRANSPARENCY NONDISCRIMINATION PROVISION )

Our environment respects individual differences and recognizes each employee as an integral member of our company. Our workforce reflects these values and celebrates the individuals who make up our growing team.

Gilead provides a work environment free of harassment and prohibited conduct. We promote and support individual differences and diversity of thoughts and opinion.

For Current Kite Pharma Employees and Contractors:

Please log onto your Internal Career Site $) to apply for this job.

Change The World With Us

Everyone at Kite is grounded by one common goal – curing cancer. Every day, we aim to establish a direct line between that purpose and our day-to-day work.

We are creating Kite together, with the recognition that the best teams are built by the best people. We maintain an attitude of curiosity, and creativity with each challenge as we develop a new market for cancer therapies. We appreciate and respect one another, and most importantly, we don't take success for granted.

While we've come a long way to make what others viewed as impossible, possible, we know one thing is certain. Today is just the beginning.



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