![HelloFresh](https://media.trabajo.org/img/noimg.jpg)
Senior Associate, Brand Strategy
4 weeks ago
HelloFresh is currently seeking a Senior Associate of Brand Strategy to join our team. This role will involve supporting brand strategy development and optimization for our portfolio of brands, including HelloFresh, Green Chef, EveryPlate, and Factor. The Senior Associate will work closely with the Senior Manager of Brand Strategy, collaborating with both internal and external partners to drive growth and ensure that consumer-facing content aligns with brand standards.
- Support the brand marketing team in developing and executing brand strategy for multiple HelloFresh brands.
- Collaborate with performance marketing teams to understand brand and content needs.
- Create insightful briefs and guide the development of creative assets for various marketing channels.
- Partner with product and culinary teams to launch new product offerings.
- Review creative assets and ensure they adhere to brand guidelines.
- Monitor competitor trends and identify opportunities and threats in the meal delivery category.
- Minimum 3 years of experience in brand marketing.
- Multi-channel marketing experience with a focus on acquisition, engagement, and retention.
- Experience working with creative teams to develop marketing assets.
- Strong communication skills, both written and verbal.
- Bachelor's degree.
- Experience in growth marketing or product marketing.
- Background in food-related industries.
This role is ideal for a proactive, creative, and results-driven individual who thrives in a fast-paced environment. If you are passionate about brand strategy and have experience working with Direct to Consumer brands, we would love to hear from you
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