Temporary Director, Direct Marketing And Engagement

2 months ago


Washington, Washington, D.C., United States Supportkind Full time

The incumbent will collaborate with a marketing agency and internal partners to manage donor cultivation, renewal, and solicitation campaigns, monthly giving, donor acquisition and stewardship, and digital advocacy efforts on channels including email, digital advertising, direct mail, SMS, and any other new channels as needed as part of this program.Collaborates with a marketing agency to execute donor cultivation, renewal, and solicitation campaigns, monthly giving, donor acquisition and stewardship, and digital advocacy efforts through channels like digital advertising, email, direct mail, SMS, and any other new channels as needed as part of this program.Serve as the final reviewer on all final drafts of emails, donation pages, and other digital collateral before launch, providing quality assurance checks to ensure content is error free and consistent with KIND's expectations.Manages relationships with internal stakeholders and partners to support direct response program, including collaborating with the Communications team to drive acquisition and paid media strategy, website content, and organic social media strategy.Minimum of 7 years of direct marketing leadership experience in fundraising at a non-profit or marketing agency; rapid response; email marketing; list building; writing and editing; and using data for decision making.Familiarity with HTML, CCS, Google paid advertising, Facebook advertising campaigns, and graphic design are a plus.KIND has prioritized wellness for employees through Mindfulness and Wellness Trainings, Wellness Platforms, Employee Assistance and Resilience Programs, Time Away and Office Wellness Activities.KIND has an organization-wide commitment to diversity, equity and inclusion.


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