Senior Paid Search Manager
2 months ago
Are you an experienced, hands on performance marketing manager with a proven track record of smashing targets?
Do you want to work in an environment where innovation thrives?
Do you have a passion for analytical insights?
MVF is looking for an experienced Senior Paid Search Manager to join our award-winning performance marketing team. We are one of the world's largest customer acquisition businesses, headquartered in London, and we are now expanding our Austin marketing team, with huge growth ambitions over the coming years. . With annual marketing spend of over $75M and a team of 90 digital marketing experts at the forefront of new technology, we really are industry leaders when it comes to paid marketing.
What you can expect:
- Pure Performance Marketing - No clients telling you what you can & can't do We own our own brands, so you can have complete control over all your MVF-branded campaigns
- A fast-paced environment where you'll be given responsibility right from the off You'll be handed big marketing campaigns to manage in your first few weeks.
- Work across Google and Microsoft's suite of advertising platforms, working closely with account managers to test new channel BETAs & innovations
- A great work-life balance We offer a generous holiday package of 24 days/year as well as a host of other benefits (read on to find out more)
- Oversee and grow our already existing Paid Search team, which currently consists of three individuals at a range of experience levels.
- Working closely with the MVF's sales team in order to gather detailed information on client products and lead performance
- Data is at the heart of what we do - we have access to expert data teams and platforms to help us make the right decisions.
- We have some of the most creative minds in Digital Marketing. You'll share and debate trends, ideas and performance with creative experts
- MVF is ambitious and we hire ambitious people. You'll get guidance and support on how you can take your career to the next level.
Your responsibilities will include:
- Line managing a team of Paid Search executives and specialists. You will be responsible for the personal development of the people you manage, including performance management and salary review and will provide ongoing feedback and support as required.
- Hands on campaign management of some of our highest spending campaigns, working closely with the strategy team to grow your own portfolio and deliver against US growth plans.
- Overseeing the performance of the campaigns within your team, setting strategy and prioritising workflow to ensure campaigns scale where possible and hit their target metrics.
- Performance data analysis: Using a variety of data sources to analyze ad performance data, e.g Click Through Rate, Conversion Rate, and how they impact revenue and profit.
- Applying local marketing knowledge and strategies to your portfolio and influencing the approach of the wider team.
- Take a leading role in Paid Search and wider Marketing Team projects, driving innovation and account development on a long-term basis.
- Help to form new processes and ways of working for the team as we continue to grow the US
- Execute on value-driving projects - you'll have the opportunity to implement & lead on projects that drive value for MVF and our stakeholders
- Expert collaboration - build relationships with MVF's expert marketers across multiple channels
- Keep up to date with industry knowledge to refine your campaign strategies and influence MVF strategy
Our Ideal MVFer:
- 5 years+ of hands on campaign management experience on Google Ads (Search required, Display and/or YouTube preferred) including implementation of optimization activities and tests
- 5 years+ of team management experience
- Evidence of strong analytical and numerical ability
- A highly motivated individual with a strong work ethic and a desire to succeed
- A passion for digital marketing and Paid Search in particular
- A detail-oriented individual with a combination of creative and analytical skills
- A proactive and independent approach to working life
Benefits of working at MVF include:
- Competitive holiday benefits (24 days a year paid holiday, plus 7 national holidays)
- Matched 401k contributions
- Hybrid working (2 days per week remote) - get the flexibility you need while also benefiting from the fantastic MVF office culture
- Trips to exotic destinations when we beat our yearly targets. We most recently went to Ibiza in October 2022
- The potential for paid trips to visit our colleagues in MVF's London office
- Medical coverage including Dental and Vision (with the ability to upgrade) - we want you feeling your best at work
- Free snacks throughout the day, coffee, tea and fruit infused water
- Paid central Austin parking
- Regular social events - we love working and spending time together, so we like to take time to bond and have fun
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