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Analyst, Advanced Advertising Planning Solutions
2 months ago
Role Overview & Responsibilities
Paramount Global Vantage is the leading advanced advertising platform in the industry, bringing audience-based solutions to clients with activations that span our massive linear, digital, and addressable TV portfolio. Sitting within the Advanced Advertising organization's Data Solutions division, the Planning Solutions team is responsible for overseeing the planning and implementation of all cross-platform media plans optimized via Vantage.
Day-to-day responsibilities:
Use groundbreaking optimization platforms to build media plans for advanced audiences that deliver on client goals Provide detailed data points and analysis of optimized media plans to sales to inform proposal recommendation Monitor and track cross-platform delivery Build and streamline operational workflows Provide day-to-day operational support Assist in midcampaign performance optimization Assist in revenue and inventory forecastingBasic Qualifications
1-2 years working in media buying, planning or operations Ability to analyze data, develop insights and clearly communicate the impact of varying data points Advanced in excel Bachelor's degree or equivalentPreferred Qualifications
An understanding of media math experience working in media planning, buying, sales or analytics Understanding of advertising and agency ecosystem in television and/or digitalAdditional Qualifications
Passion for problem-solving and the ability to find answers to difficult questions Ability to collaborate across various teams Highly organized with the ability to manage multiple projects at once, prioritize actions, deadlines, and anticipate solutions Interest in advanced advertising and innovation Strong written and oral communication skillsParamount Global (NASDAQ: PARA, PARAA) is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic studios, networks and streaming services, Paramount's portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV and Simon & Schuster, among others. Paramount delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, the company provides powerful capabilities in production, distribution and advertising solutions.
ADDITIONAL INFORMATION
Hiring Salary Range: $64, ,
The hiring salary range for this position applies to New York City, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement.
Paramount is an equal opportunity employer (EOE) including disability/vet.
At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access as a result of your disability. You can request reasonable accommodations by calling or by sending an email to Only messages left for this purpose will be returned.