US Robotics, Marketing and Sales Operations Leader

4 weeks ago

Auburn Hills, Michigan, United States ABB Full time
STELLENBESCHREIBUNG US Robotics, Marketing and Sales Operations LeaderAt ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. Write the next chapter of your ABB story.This position reports to

Robotics US Country Leader

Your role and responsibilities

In this role, you will have the opportunity to define and implement the marketing strategy in the Robotics & Discrete Automation Marketing and Sales Divisions. Each day, you will lead, develop, and coach the Marketing team. You will also showcase your expertise by designing and managing the marketing action plan to achieve the key qualitative and quantitative targets in a profitable way and to ensure a high level of customer satisfaction. The work model for the role is: #LI - Hybrid This role is contributing to the Robotics & Discrete Automation Business Area division in the United States. Main stakeholders are ABB's Robotics Division and our customers. You will be mainly accountable for:
• Creating, planning, and implementing the marketing (and communications) strategies for the assigned area in accordance with the business area/division marketing and sales strategy and budget.
• Developing action plans to deliver the agreed marketing (and communications) strategy within the budget.
• Defining the marketing targets for the assigned area and ensuring their achievement; and anticipating changes in the market direction proactively and facilitating timely and appropriate remedial action.
• Identifying existing and new strategic segments and business opportunities through market analysis, defining strategy/business plans for each opportunity, and coordinating with the relevant teams for the assigned area. Our team dynamics You will join a {insert adjectives – e.g. dynamic, talented, high performing} team, where you will be able to thrive.

Qualifications for the role
  • Bachelor's Degree in Marketing, or similar field
  • Minimum 12 years relevant experience in B2B and/or B2C Marketing organizations
  • Minimum five years in digital demand generation, marketing automation and leading marketing and/or Sales Operations teams.
  • Proficient in the use of marketing and demand generations platforms such as SFDC, Pardot, Bizzabo, Entergon (or similar) to create campaigns and design customer journeys
  • Candidates must already have a work authorization that would permit them to work for ABB in the US.
More about us

ABB Robotics & Discrete Automation Business area provides robotics, and machine and factory automation including products, software, solutions and services. Revenues are generated both from direct sales to end users as well as from indirect sales mainly through system integrators and machine builders. We value people from different backgrounds. Apply today for your next career step within ABB and visit to learn about the impact of our solutions across the globe. #MyABBStory We look forward to receiving your application. If you want to discover more about ABB, take another look at our website Equal Employment Opportunity and Affirmative Action at ABB ABB is an Equal Employment Opportunity (EEO) and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, creed, color, ancestry, religion, sex, national origin, citizen status, age, sexual orientation, gender identity, disability, marital status, family medical leave status, or protected veterans status. For more information regarding your (EEO) rights as an applicant, please visit the following websites: As an Equal Employment Opportunity and Affirmative Action Employer, applicants may request to review the Affirmative Action Plan of a particular ABB facility between the hours of 9:00 A.M. - 5:00 P.M. EST Monday through Friday by contacting an ABB HR Representative at Protected veterans and qualified individuals with a disability may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB's career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at or by sending an email to US- Resumes and applications will not be accepted in this manner.

Publication ID: US _E1

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