Mobile Marketing Manager

2 months ago

Atlanta, Georgia, United States teamworkonline Full time

Who are we:
A professional basketball team and state-of-the-art arena/entertainment venue that specializes in creating memorable experiences for each guest we interact with. Some of our favorite things are live sports, concerts, comedy shows, family shows, and most any other world-class event you can think of, and we're looking for someone who shares the same interests. We live for the fast-paced world of sports & live entertainment, and as such, we work hard, run fast, execute flawlessly, and party it up when it all comes together. Lastly, we strive to deliver wonderful experiences that create lasting memories, and we prefer to surround ourselves with those who are the best at what they do.

Who are you:
An enthusiastic lover of sports, live entertainment, and people. You have true passion for engaging in meaningful interactions and creating memorable experiences for all guests. You strive to be helpful, engaging, and knowledgeable of all things Atlanta Hawks and State Farm Arena. You enjoy being a part of an exciting and dynamic group, and you're committed to continuously enhancing the productivity and effectiveness of your team. Lastly, you enjoy working hard and celebrating hard, and you'd be shocked if guests weren't positively impacted by their interactions with you.

POSITION DESCRIPTION:

The Atlanta Hawks marketing team is responsible for the strategy, planning, operations and execution of all revenue and brand marketing initiatives for three brands including the Atlanta Hawks, State Farm Arena, and the College Park Skyhawks. This group facilitates the development and execution of world-class campaigns and content and leverages various marketing channels to connect and motivate fans to drive ticket sales, achieve corporate partner objectives and drive generational brand affinity.

As the Mobile Marketing Manager for all brands, you will be responsible for delivering marketing strategies in our mobile app and member portal that increase guest attendance, guest engagement, and revenue per guest. Collaborating closely with the Marketing, Sales, Partnerships, Food and Beverage and Guest Experience teams, you will leverage special offers, gaming, challenges, and more across all fan segments to help achieve growth targets.

RESPONSIBILITIES:

  • Create and implement digital offer and incentive strategy to drive customer engagement, increase retention and deliver incremental sales across ticketing, merchandise, and food & beverage.
  • Ownership and maintenance of the Atlanta Hawks App, the central hub of our customer engagement and loyalty efforts
  • Lead the creation and deployment of loyalty program elements, including fan challenges, badges, offers, rewards and more
  • Regularly assess program metrics such as redemption rates, engagement levels, and program growth to determine the impact on incremental sales and ROI.
  • Utilize insights to tailor offers and incentives to our fan segments, personalizing the guest experience
  • Collaborate with marketing, partnerships, F&B, finance, sales, and guest experience to ensure that the loyalty program and app supports our business goals
  • Design and launch targeted marketing campaigns in partnership with the wider marketing team to grow enrollment
  • Manage the app promotions calendar for each game/event, and communication of loyalty rewards and incentives across various channels
  • Update in-app team content and advertising content for partners, and ensure all partnership ad content is delivering as expected
  • Monitor and analyze the performance of digital offers, making data-driven decisions to optimize and adjust strategies as needed.
  • Partner with the app development team to drive the roadmap, identifying opportunities for new features and enhancements based on customer insights and business needs.
  • Partner with analytics and CRM to manage the tracking and analysis of customer behavior events to optimize marketing efforts and customer interactions.
  • Serve as the point of contact and day-to-day management for third-party mobile app and loyalty vendors

REQUIRED EXPERIENCE & KNOWLEDGE:

  • 5+ years of experience managing a loyalty, rewards or membership program.
  • 3-5 years of relevant e-commerce experience.
  • Experience with Fortress, or similar platform.
  • Customer segmentation and CRM knowledge.
  • Excellent business and marketing acumen with superb verbal and written communication skills.
  • Robust understanding of marketing automation and digital marketing communications systems.
  • Strong analytical skills.
  • Passion for creating great user experiences.
  • Experience in the Sports & Entertainment, Hospitality, or related industry.
  • Strong communication and interpersonal skills, with the ability to effectively engage with technical and non-technical stakeholders.
  • Ability to handle multiple priorities and work cross-functionally with partner departments.

EDUCATIONAL BACKGROUND:

  • Bachelor's Degree in Marketing or related field

PHYSICAL REQUIREMENTS:

  • Prolonged periods sitting at a desk and working on a computer.
  • Must be able to work non-traditional hours, which may include nights, weekends, and holidays.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

If this opportunity looks exciting to you, please complete the application process. Go Hawks

  • Operations Manager for Mobile Services

    2 weeks ago

    Atlanta, Georgia, United States Nomad Mobile Technologies LLC Full time

    Job OverviewBenefits:Performance-based bonusesAttractive salary packageFlexible working hoursCareer advancement opportunitiesPaid leavePosition: Assistant General ManagerCompany: Nomad Mobile Technologies LLCLocation: Partial Remote Position, GAAbout Our Company:Nomad Mobile Technologies LLC is at the forefront of Telematics Installation, focusing on the...

  • Product Manager, Technical

    1 week ago

    Atlanta, Georgia, United States T-Mobile Full time

    About the RoleWe are seeking a highly skilled and experienced Product Manager, Technical to join our team at T-Mobile. As a Product Manager, Technical, you will be responsible for leading the development and launch of new products and services that meet the needs of our customers.Key ResponsibilitiesDevelop and execute product strategies that align with the...

  • Senior Product Manager

    9 hours ago

    Atlanta, Georgia, United States OneTrust Full time

    Job DescriptionUnlock the Full Potential of Data and AIOneTrust is a leading provider of trust and privacy solutions, empowering organizations to drive innovation responsibly while mitigating risks. Our comprehensive suite of solutions spans data and AI security, privacy, governance, risk, ethics, and compliance, enabling seamless collaboration between data...

  • Mobile IV Therapy Registered Nurses—Extra Income Opportunities

    12 hours ago

    Atlanta, Georgia, United States HydraMed Mobile IV + Longevity RX Full time

    About HydraMed Mobile IV + Longevity RXWe are a healthcare organization dedicated to delivering innovative, safe, and personalized healthcare services directly to patients' homes. Our mission is to empower individuals to take control of their health and well-being through comprehensive and accessible care.Job SummaryWe are seeking exceptional IV nurses to...

  • Mobile IV Therapy Registered Nurses

    12 hours ago

    Atlanta, Georgia, United States HydraMed Mobile IV + Longevity RX Full time

    About HydraMed Mobile IV + Longevity RXWe are a healthcare organization dedicated to delivering innovative, safe, and personalized healthcare services directly to patients' homes. Our mission is to empower individuals to take control of their health and well-being through comprehensive and accessible care.Job SummaryWe are seeking exceptional IV nurses to...

  • Mobile Architect

    3 days ago

    Atlanta, Georgia, United States GlobalLogic Full time

    About the RoleWe are seeking a highly skilled Mobile Architect to join our team at GlobalLogic. As a Mobile Architect, you will be responsible for designing and building innovative mobile applications for our clients across various industries.Key ResponsibilitiesTechnical Leadership: Provide technical guidance and leadership to the mobile development team,...

  • Enterprise Sales Executive

    12 hours ago

    Atlanta, Georgia, United States T-Mobile Full time

    Job OverviewAs a seasoned sales professional, you will play a pivotal role in driving business growth and expansion for Fortune 1000 companies. Your expertise in identifying and engaging new prospects, coupled with your ability to develop strategic business relationships, will be instrumental in propelling T-Mobile's enterprise segment forward.Key...

  • Pricing Strategy Analyst

    2 weeks ago

    Atlanta, Georgia, United States T-Mobile Full time

    About T-Mobile: At T-Mobile, we prioritize our employees just as much as our customers. Our comprehensive Total Rewards Package guarantees that our team members receive a competitive salary and a robust compensation package. This includes various wealth-building opportunities such as annual stock grants, an employee stock purchase plan, a 401(k), and access...

  • Market Development Manager

    4 days ago

    Atlanta, Georgia, United States Rose International Full time

    About the RoleRose International is seeking a highly motivated and experienced Market Development Manager to join our team. As a Market Development Manager, you will be responsible for driving business growth and development in your assigned territory.Key ResponsibilitiesDevelop and execute strategic plans to drive business growth and expansion in your...

  • Enterprise Account Executive

    4 days ago

    Atlanta, Georgia, United States T-Mobile Full time

    Job OverviewAs a seasoned sales professional, you will play a pivotal role in driving business growth and success for Fortune 1000 companies. Your expertise in identifying and engaging new prospects, coupled with your ability to understand the unique challenges and opportunities within these businesses, will be essential in cultivating meaningful...

  • Pricing Strategy Analyst

    2 weeks ago

    Atlanta, Georgia, United States T-Mobile Full time

    About T-Mobile: At T-Mobile, we prioritize our employees just as much as our customers. Our comprehensive Total Rewards Package guarantees that all team members receive a competitive salary and a robust compensation structure. This includes opportunities for wealth accumulation through stock grants, an employee stock purchase plan, a 401(k), and access to...

  • Mobile Onboarding Manager

    3 weeks ago

    Atlanta, Georgia, United States Smarsh Full time

    We are seeking a motivated technician for our Onboarding team. This role deploys technical configurations for new and existing customers and owns their onboarding experience with Smarsh.Must have a fundamental knowledge and understanding of mobile devices and communication channelsWhat will you do?Manage the day-to-day operations of the Mobile Onboarding...

  • Pricing Strategy Analyst

    2 weeks ago

    Atlanta, Georgia, United States T-Mobile Full time

    About T-Mobile: At T-Mobile, we prioritize our employees just as much as our customers. Our comprehensive Total Rewards Package guarantees a competitive base salary along with a variety of compensation options. This includes opportunities for wealth accumulation through annual stock grants, an employee stock purchase plan, a 401(k), and access to financial...

  • Mobile Technology Lead

    5 days ago

    Atlanta, Georgia, United States FIS Global Full time

    About the RoleThe Mobile Technology Lead will play a critical role in driving innovation and growth for the Banking Solutions business by overseeing the technical direction and execution of our mobile banking application. This position requires a strong technical leader who can provide technical oversight to a team of engineers, perform code reviews to...

  • Operations Manager

    21 hours ago

    Atlanta, Georgia, United States Mobile Communications America Full time

    About the RoleWe are seeking an experienced Operations Manager to join our team at Mobile Communications America, Inc. (MCA). As a key member of our Security division, you will play a critical role in supporting our fast-growing business.Key ResponsibilitiesCoordinate Sales and Operational Services: Develop and execute strategies to meet revenue and...

  • Product Marketing Manager

    1 month ago

    Atlanta, Georgia, United States Cox Enterprises Full time

    CompanyCox EnterprisesJob Family GroupMarketingJob ProfileProduct Marketing ManagerManagement LevelManager - Non People LeaderFlexible Work OptionHybrid - Ability to work remotely part of the weekTravel %NoWork ShiftDayCompensationCompensation includes a base salary of $97, $161, The base salary may vary within the anticipated base pay range based on factors...

  • Senior Software Engineer

    9 hours ago

    Atlanta, Georgia, United States T-Mobile Full time

    About the RoleWe are seeking a highly skilled Senior Software Development Engineer to lead the development of our knowledge management solutions. As a key member of our team, you will be responsible for designing, implementing, and maintaining systems that provide T-Mobile's frontline employees with the key information they need to excel in their roles.Key...

  • Sr. Integrated Marketing Manager

    1 month ago

    Atlanta, Georgia, United States AEG Full time

    In order to be considered for this role, after clicking Apply Now above and being redirected, you must fully complete the application process on the follow-up screen.For more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present...

  • Financial Analyst

    1 week ago

    Atlanta, Georgia, United States T-Mobile Full time

    Join T-Mobile's Dynamic TeamT-Mobile stands at the forefront of innovation, transforming the wireless sector and influencing the trajectory of technology. We seek a driven professional to enhance our revenue through tailored solutions and agreements. If you possess a robust background in finance and pricing, consider the following role:Engage with sales...

  • Account Executive, Business Development

    2 days ago

    Atlanta, Georgia, United States T-Mobile Full time

    Job SummaryWe are seeking a highly motivated and results-driven Account Executive to join our Business Development team. As an Account Executive, you will be responsible for acquiring new business and expanding existing relationships with key customers in the SMB market.Key ResponsibilitiesGenerate leads and referrals through prospecting, cold calling, and...