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Marketing Specialist

3 months ago

Allen, United States Newline Interactive – Americas Full time

Newline Interactive is an interactive solutions company that is changing the way organizations communicate and collaborate, as well as improving teaching and learning in the classroom We do this by combining world-class interactive touch displays with the world’s easiest-to-use software and backing our solutions up with the best team in the business We help our customers Make An Impact When you are this good, it is hard not to get noticed At Newline, we are getting noticed We have won a pile of awards for our world-class products, including some of the most recent:

  • Inc Magazine’s 5000 fastest growing companies 4 years in a row
  • Deloitte’s Technology Fast 500 list 4 years in a row
  • No 1 or No 2 fastest growing technology company in North Texas 3 years in a row
  • Red Dot Award for Product Design 2021

Job Description

  • Develop, execute, and measure digital marketing activities and programs for key partners that stimulate traffic, increase brand awareness and drive qualified leads
  • Implement channel campaigns in order to expand market share and pursue aggressive growth targets
  • Create marketing collateral from design to production These include product brochures, sell sheets, product videos, press releases, articles for industry magazines, case studies, and PowerPoint presentations
  • Utilize SEO tools to improve company web site search results
  • Assist in trade show preparations and be part of trade show support team
  • Aid in general marketing activities including content creation, event planning and hosting, and channel activity management
  • Work with numbers and data to manage within a structured budget

Desired Skills and Experience

  • Bachelor’s degree required
  • 2 years of experience in product or channel related marketing required; 4 years of experience preferred.
  • Versatile marketer, with the ability to wear multiple hats
  • Experience creating marketing collateral
  • Knowledge of digital marketing current practices and understanding of digital production processes
  • Excellent written communication skills for press releases, blogs, and social media marketing
  • Strong internal motivation to succeed Ability to work autonomously and be a “self-starter”
  • Social media exposure
  • E-commerce focused experience required
  • CNET and Amazon advertising experience desired
  • Basic knowledge of HubSpot desired but not required
  • Proficient in Adobe software suite specifically Photoshop, InDesign, and Premier Pro
  • Proficient in Microsoft office suite mainly Excel and PowerPoint
  • Ability to perform in a fast-paced, competitive, and dynamic environment
  • Knowledge of website development and design is a plus
  • Ability to travel when needed

Newline Interactive is an Equal Opportunity Employer

Job Type: Full-time


Benefits:

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Life insurance
  • Paid time off
  • Referral program
  • Retirement plan
  • Vision insurance

Schedule:

  • 8 hour shift
  • Day shift
  • Monday to Friday
  • Work Location: In person