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Director, Strategy- HCP Strategy and Planning

3 months ago

New York County New York, United States Publicis Health Media Full time
Job Description

The Director, Strategy defines daily functional management of client needs and lead the daily work of the Strategy team. You will report to either the Director, Strategy or VP, Strategy.

This is a hybrid role, requiring three days in-office each week.

If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.


Your Impact:
You will have extensive HCP Pharma experience

You will be one of the critical client leads overseeing the media strategy

You will possess in-depth understanding of the role of media channels in a plan

You will further develop your expertise in different media research tools

You will provide support the VP, Strategy and other senior leaders in the planning

You will manage a team of direct and a larger team of indirect reports managing them in:

Onboarding

Performance Management'

Provide training processes and tools

Manage and delegate team workload

Coach team to achieve client and agency requests

You will manage multiple accounts and will transition between them as follows:

You will be accountable to the team's deliverables and outcomes

You will provide the initial feedback on media strategies, timelines, and deliverables in partnership with other teams

You will provide input to client to help shape their marketing priorities

You will develop a daily relationship with appropriate clients on assigned brands

You will oversee overall media strategy, approach, and plan on each account

You will manage the media channel mix and initial budget allocation & rationale

You will represent the interests of other capability teams in client and agency partner meetings

You will collaborate with internal leaders to ensure strategic agreement of deliverables with client needs

You will push for continuous improvement of self, team, and client deliverables

You will be responsible for organic growth efforts on your account and may be asked to assist in new business efforts