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Head of Marketing

3 months ago

New York, United States Flowcode Full time

About the Job

Flowcode is the Offline to Online conversion platform, frictionlessly converting fans to brands. Privacy-compliant, ultra-fast, and designed with intention, Flowcode is the number one trusted QR and Offline to Online conversion platform. Founded by the former CEO of AOL and President of Google Americas, we are a team of experienced executives, startup founders, engineers, scientists, artists, and designers - who are all consumer, customer, and data-obsessed. 

Based in the heart of NYC, we're on the hunt for a driven, data-savvy Head of Marketing who's eager to help us reach new heights.

About the Role

As the Head of Marketing, you will build and manage cohesive activations that boost brand equity and drive pipeline and results for the GTM team. Partnering with CEO and reporting to the CRO, this role requires a strategic thinker who can implement data-driven campaigns, produce results, manage a team while also building strong partnerships across internal and external stakeholders.  

What We're Looking For:

  • A marketing savant. 10+ years of experience in marketing with the responsibility of driving revenue and demand/lead generation.  
  • Experience in a high-growth tech start-up during its Seed, Series A, B, or C stages is required. 
  • Experience meeting and presenting to C-Suite yet also comfortable discussing PLG with a growth hacker.  
  • Deep understanding of the Martech ecosystem of providers, partners and customers.  
  • Excellent communication and collaboration skills to work effectively with cross-functional teams.
  • Manage the conception, development, and implementation of marketing strategies, plans, and projects to drive market awareness, pipeline, client engagement and revenue.  
  • A partner to sales who can own sales and marketing collateral including brand campaigns, creative positioning, marketing projects/campaigns and sales content. 
  • Lead cohesive brand activation plans, including advertising, brand partnerships, and extensions into culture and entertainment. Drive consistent experiences across all audience touchpoints.
  • Manage and coordinate the global marketing budget, network of freelancers, and PR partners.
  • Attend conventions and conferences, preparing engaging and compelling displays and collateral (e.g., datasheets, whitepapers, videos).

Preferred Qualifications:

  • Proven track record of success in launching innovative campaigns and activations.
  • Startup/scale-up mentality.
  • Experience mentoring other marketers and leading cross-functional teams.

You Can Expect:

  • An attractive and equitable compensation package, including salary and stock options.
  • A generous benefits program featuring unlimited vacation, comprehensive medical benefits, a parental leave policy, lunch stipends, and team offsites.

More About Flowcode

Flowcode is currently used by more than 60% of the Fortune 500. Founded by the former CEO of AOL and President of Google Americas, we are a team of passionate founders, engineers, scientists, artists, and designers who are all data-obsessed.

Flowcode has been committed to growing a team with diverse backgrounds, capabilities, and perspectives since Day 1. We celebrate what makes each of us unique and therefore take equal opportunity seriously. All qualified applicants will receive consideration for employment without regard to age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability, or any other protected category.

A successful candidate’s starting pay will be determined based on the role, job-related skills, experience, qualifications, work location, and market conditions. The current range for this role is $180k - $220k + equity + benefits.

Flowcode was recognized by Forbes as one of America’s best startup employers in 2023. This is a hybrid role, with 3-4 days in-office at our 30,000 square foot office located in Soho.