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VP CRM Strategy and Solutions
4 months ago
Department:
WDTech - EngineeringWe are Walker & Dunlop. We are one of the largest providers of capital to the commercial real estate industry, enabling real estate owners and operators to bring their visions of communities — where people live, work, shop, and play — to life. We are committed to creating meaningful social, environmental, and economic change in our communities. We believe seeking diverse talent and promoting the inclusion of all perspectives are more than moral imperatives – they are critical to our success and ability to innovate and grow.
Department Overview
WDTech is W&D’s in-house technology team – a diverse group of energetic and highly skilled technology professionals, all of whom are leading experts in real estate data, data science, and technology.
The Impact You Will Have
As VP, CRM Strategy and Solutions you will define and manage W&D’s CRM strategy across all business lines. You will engage with go-to-market stakeholders to define business requirements for account management and lead generation, as well as, operational stakeholders to manage integrations with internal tools, data quality, and security.
The ideal candidate has at least 7 years of CRM experience, and is an energetic, quick learner who possesses superior interpersonal and communication skills. They have experience effectively consulting with stakeholders, vendors, and business partners and developing and delivering CRM solutions in a high-touch, enterprise-level environment. Additionally, they will exhibit the ability to understand current processes and requirements and identify new tools or ways of working to achieve objectives. They possess superior professionalism and judgment.
Primary Responsibilities
Own defining and managing the CRM strategy for integrations with internal tools, data quality, platform hygiene, systems configuration and maintenance, notification announcements, environment refresh, and AppExchange products.
Define the long-term vision of how W&D uses CRMs to align to go to market strategy in order to operate more efficiently and manage customer relationships
Manage a team of Salesforce developers and administrators
Collaborate with Product and Engineer Managers to facilitate streamlining the current CRM user experience
Engage stakeholders to define business requirements and define success criteria through user stories and story mapping
Assess and document current process and associated issues, understand desired state, process improvement design and recommendations, translation of business requirements to technical requirements, user acceptance testing and user implementation
Negotiate and manage vendor contracts within budget
This is a remote role based in the US or can report to one of our US offices
Education and Experience
An undergraduate degree
7+ years of recent experience in a complex organization designing and leading enterprise-wide technology enablement and change management
Extensive knowledge of CRM principles, strategies, and best practices
Experience with implementing and maintaining major CRM systems and business intelligence software tools
5+ years overseeing a dynamic team of CRM developers and administrators
Strong knowledge of the software development life cycle
Ability to prepare and deliver quality executive presentations, as well as to describe complex problems and proposed solutions concisely and effectively to non-technical stakeholders
Proven ability to work effectively with people of all levels of information technology expertise across a wide range of constituencies and organizational relationships
The pay range for this position is $140-$180k plus an annual discretionary bonus.
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What We Offer
The opportunity to join one of Fortune Magazine’s Great Places to Work winners from 2015-2023
Comprehensive benefit options* that have earned Walker & Dunlop the silver level of the 2022 Cigna Healthy Workforce Designation™, some of which include:
- Up to 83% subsidized medical payroll deductions
- Competitive dental and vision benefits
- 401(k) + match
- Pre-tax transit and commuting benefits
- A robust health and wellness program – earn cash rewards and gain access to resources that
promote health, engagement, and balance
- Paid maternity and parental leave, as well as other family paid leave programs
- Company-paid life, short and long-term disability insurance
- Health Savings Account and Healthcare and Dependent Care Flexible Spending
Commitment to diversity, equity, and inclusion, with employee resource groups organizing activities and providing a space for open communication
Career development opportunities
Empowerment and encouragement to give back – volunteer hours and donation matching
*Eligibility may vary based on average number of hours worked
EEO Statement
We are committed to equity in all steps of the recruitment and employment experience. We believe in equal access to opportunities in our workplace. We do not tolerate discrimination, including harassment, based on any characteristic protected by applicable law, such as race, color, national origin, religion, gender identity, sexual orientation, sex, age, disability, veteran or military status, and genetic information. We strive to be a safe place to ask questions, build professional relationships, and develop careers.
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