Product Marketing Manager
4 days ago
Position: Product Marketing Manager
Location: Chicago, IL (Hybrid)
In Office Requirements: 1 day per week
Position Overview:
We are looking for a Product Marketing Manager with a strong background in the wealth management industry. In this role, you'll collaborate with marketing, product management, sales, and customer success teams to execute go-to-market strategies and craft compelling product messaging, thematic content, and sales enablement materials. Your focus will be on driving YCharts' growth, particularly within our Key Partner vertical (large independent broker-dealers), while supporting revenue growth and expansion opportunities across all verticals.
Key Responsibilities:
- Develop and implement content initiatives aligned with YCharts' overall strategy.
- Create conversion-oriented sales enablement content for all stages of the sales funnel.
- Lead product and feature launch marketing initiatives, driving adoption and usage.
- Define and refine YCharts' unique product messaging, emphasizing competitive advantages.
- Review and consult on marketing content as needed.
- Support webinars and content-driven videos, connecting product features to engaging topics.
- Execute thought leadership pieces (e.g., surveys, white papers) to position YCharts as a trusted authority in wealth management.
- Track and report on initiatives to provide insights and support quarterly reporting.
Qualifications:
- BS in Marketing, Finance, or Economics.
- 4+ years of relevant experience in product marketing or marketing within fintech/financial services.
- Strong communication skills, both in person and virtually.
- Passion for investing, economics, and personal finance.
- Excellent writing and storytelling skills with attention to detail.
- Data-driven and conversion-focused, with a continuous improvement mindset.
- Proven process management skills for optimizing workflows and delivering high-quality outcomes.
- Proficiency in YCharts is a plus.
Why YCharts?
- Opportunity to work in a fast-growing fintech company that is shaping the future of investment research and data analytics.
- Collaborative and inclusive work environment that encourages creativity and innovation.
Awards and Accolades:
- 8x Inc. 5000 “Fastest Growing Companies”
- American Banker's "Best Fintechs to Work For"
- Built in Chicago’s “Best Places to Work” and “Best Small Company to Work For”
- Inc.’s “Best Places to Work”
- Inc.’s “Top Regionals: Midwest”
- Crain's "Best Places to Work in Chicago"
- InvestmentNews' "Biggest Fintech Innovations"
- Technology Tools for Today & Inside Information’s “Top Tool Advisors Are Thinking About Adding”
- Kitces Report’s “Investment Data” market leader, #1 most-adopted in the last year, #2 in market share
- Business Intelligent Group’s “Best Places to Work”
- Hired’s “Top Employers Winning Tech Talent”
- RepVue's "Reppy Award" for Top Rated Chicago Sales Organizations
- 2024 EBN Best HR Teams in America
Perks & Rec:
- Chicago (River North) & NY (Chelsea) offices with flexible remote options
- 100% Employer-covered medical, dental & vision insurance
- Flexible Spending Accounts (Healthcare and Dependent Care)
- 401(k) match
- Paid Parental Leave
- Discounted Pet Insurance
- Great Work/Life Balance: Generous PTO including Vacation Days, Paid Holidays, Sick Days, and “Celebration Days”
- DEI commitment
- Continued education annual stipend
- Opportunity to join committees (YCollective, Women at YCharts, and more)
- Summer hours— we head out early during the warm months
In-Office Perks:
- Weekly Grubhub credits for in-office lunches
- Rotating selection of high-quality coffees
- Craft beer, kombucha, and cold brew on tap
- Snacks and drinks to get you through the day
- Opportunity to join team leagues like kickball and volleyball
- Fun company outings including an annual celebration in Chicago
YCharts provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
At YCharts, we feel strongly that respect and inclusion are essential ingredients for creativity, innovation, and success. While we know there’s more work to be done to advance diversity and inclusion, we’re proud of our success thus far and excited for the journey to come.
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