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Director of Marketing

2 months ago

New York, New York, United States Axial Full time
Job Title: Director of Marketing

About Axial

Axial is a pioneering online platform that is revolutionizing the way small businesses buy and sell. Founded in 2009, Axial serves over 10,000 private M&A market participants, including corporate acquirers, private equity firms, small business lenders, and owner-operators.

About the Role:

Axial is seeking a seasoned Director of Marketing to lead our marketing strategy and drive growth. As a key member of our leadership team, you will be responsible for developing and executing a comprehensive marketing plan that accelerates member acquisition, expands our brand reach, and enhances our market position.

Key Responsibilities:

  • Develop and execute a demand generation strategy that drives qualified leads and new member acquisition
  • Lead the development of our brand positioning, messaging, and tone to appeal to both deal professionals and business owners
  • Build and manage a high-performing marketing team to drive growth and innovation
  • Collaborate with cross-functional teams to drive revenue growth and improve unit economics
  • Measure and optimize marketing performance using data-driven insights and analytics

About You:

  • 8+ years of experience in growth marketing, with a proven track record of driving demand generation and team leadership
  • Strong understanding of marketing strategy, brand development, and team management
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams
  • Experience with inbound-driven customer acquisition models and marketing automation

What We Offer:

  • Competitive salary and benefits package
  • Opportunity to work with a dynamic and growing company
  • Collaborative and supportive team environment
  • Professional development opportunities