International Marketing Strategist

2 weeks ago


Arlington, Texas, United States Fisher Investments Full time
International Marketing Strategy and Planning Analyst

We are seeking a highly skilled International Marketing Strategy and Planning Analyst to join our Global Marketing Department. As a key member of our team, you will be responsible for developing and executing marketing strategies to drive business growth in New Zealand.

Key Responsibilities:
  • Support internal business partners to develop and execute lead generation campaigns to achieve business goals
  • Lead New Zealand's marketing strategy, including campaign development and testing, performance analysis and optimization, content localization, ad creative and landing page development and testing
  • Manage operational tasks, such as budgeting and forecasting, reporting, contract routing, and auditing
  • Collaborate with our in-house marketing agency to support creative and landing page development and testing in New Zealand
  • Support competitor and market research to ensure local social and political trends are incorporated into marketing campaigns, evaluate, and communicate on new opportunities and insights
  • Build performance reports based on marketing reporting dashboards and succinctly present to Senior Executive Management on opportunities identified
  • Oversee reputational risk by following established P&Ps and compliance requirements for the New Zealand market
  • Identify potential process improvements, recommend solutions, and lead the project to implement those solutions to improve results
Requirements:
  • 3+ years' experience in digital marketing, preferably in lead generation performance marketing
  • University degree or equivalent combination of education/experience
  • Data-driven approach to performance marketing
  • Local knowledge of New Zealand
Why Fisher Investments:

We work for a bigger purpose: bettering the investment universe. We take great pride in our inclusive culture, our learning and development framework customized for every employee, and our Great Place to Work Certification. It's the people that make the Fisher purpose possible, and we invest in them by offering exceptional benefits like:

  • 100% paid medical, dental, and vision premiums for you and your qualifying dependents
  • A 50% 401(k) match, up to the IRS maximum
  • 20 days of PTO, plus 10 paid holidays
  • Family Support programs including 8 week Paid Primary Caregiver Leave, fertility, family forming, and hormonal health assistance and back-up child, adult, and elder care
  • $10,000 fertility, hormonal health, and family-forming benefit

FISHER INVESTMENTS IS AN EQUAL OPPORTUNITY EMPLOYER



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