Marketing Director
3 days ago
Job Summary:
The Laurels of Hendersonville is seeking a skilled Marketing Director to join our team. As a key member of our leadership team, you will be responsible for developing and implementing marketing strategies to drive census growth and revenue.
Key Responsibilities:
- Develop and execute facility sales and marketing plans and strategies to drive census growth and revenue.
- Act as a liaison between the facility and the outside community, building relationships with hospitals, physician groups, community organizations, and insurers.
- Conduct facility tours for potential guests and families, showcasing the quality of care and services offered by The Laurels of Hendersonville.
- Conduct admission screenings of potential guests, determining level of care, services required, equipment needs, and insurance coverage.
- Welcome guests and families upon admission, providing exceptional customer service and ensuring a smooth transition to our care.
Requirements:
- Bachelor's degree preferred.
- Experience in healthcare sales, marketing, insurance, or commensurate education preferred.
- Experience in managed care or insurance preferred.
About The Laurels of Hendersonville:
The Laurels of Hendersonville is a national provider of skilled nursing, subacute, rehabilitative, and assisted living services dedicated to achieving the highest standards of care. We are a national organization of skilled nursing, subacute, rehabilitative, and assisted living providers dedicated to achieving the highest standards of care in five states.
We serve our residents with compassion, concern, and excellence, believing that every one of them is a unique person who deserves our best each day that we care for them. If you have a passion for improving the lives of those around you and working with others who feel the same way, we encourage you to apply for this exciting opportunity.
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